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Latin America: mobile ad investment by format 2018
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Latin America: mobile ad investment by format 2018
Distribution of mobile advertising expenditure in Latin America in 2018, by format
by Statista Research Department,
last edited
Apr 10, 2019
This statistic presents the distribution of mobile advertising expenditure in Latin America from 2016 to 2018, broken down by format. Share of display ads fell from 51.5 eprcent to 23 percent in the presnted period.
Distribution of mobile advertising expenditure in Latin America in 2018, by format
| Display | Rich media | Video | Nonmedia | |
|---|---|---|---|---|
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
| Display | Rich media | Video | Nonmedia | |
|---|---|---|---|---|
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
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by Statista Research Department,
last edited
Apr 10, 2019
This statistic presents the distribution of mobile advertising expenditure in Latin America from 2016 to 2018, broken down by format. Share of display ads fell from 51.5 eprcent to 23 percent in the presnted period.
- Show sources information
- Show publisher information
- Release date
- March 2019
- Region
- Central and South America
- Survey time period
- 2016 to 2018
- Special properties
- Argentina, Bolivia, Brazil, Colombia, Guatemala, Mexico and Peru only / represents activity tracked by Logan, broader industry metrics may vary
Source
- Show sources information
- Show publisher information
- Release date
- March 2019
More information
- Region
- Central and South America
- Survey time period
- 2016 to 2018
- Special properties
- Argentina, Bolivia, Brazil, Colombia, Guatemala, Mexico and Peru only / represents activity tracked by Logan, broader industry metrics may vary
Other statistics on the topic
Advertising industry in Latin America
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Statistics on "Digital advertising in Latin America"
- Overview
The most important statistics
- Internet advertising spending in Latin America from 2010 to 2021 (in billion U.S. dollars) Digital advertising spending in Latin America 2010-2021
- Change in internet advertising spending in Latin America from 2010 to 2021Latin America: digital ad spend growth 2010-2021
- Digital advertising spending in selected countries in Latin America in 2019 (in million U.S. dollars)Latin America: digital ad spend 2019, by country
- Share of digital in advertising spending in selected countries in Latin America in 2019Latin America: digital ad spend share in 2019, by country
- Change in digital advertising spending in selected countries in Latin America in 2019Latin America: digital ad spend growth 2019, by country
- Mobile advertising spending in Latin America from 2018 to 2023 (in billion U.S. dollars) Latin America: mobile ad spending 2018-2023
- Share of mobile in digital advertising spending in Latin America from 2018 to 2023Latin America: mobile’s share of digital ad spend 2018-2023
- Distribution of mobile advertising expenditure in Latin America in 2018, by formatLatin America: mobile ad investment by format 2018
- Argentina
The most important statistics
- Internet advertising spending in Argentina from 2015 to 2021 (in million U.S. dollars)Digital ad spend in Argentina 2015-2021
- Change in digital advertising expenditure in Argentina from 2018 to 2020Argentina: digital ad spend growth 2018-2020
- Distrubution of digital advertising expenditure in Argentina from 2018 to 2020, by typeDigital advertising spending in Argentina 2018-2020, by format
- Change in digital advertising spending in Argentina from 2018 to 2020, by formatDigital ad spend growth in Argentina 2018-2020, by format
- Distribution of digital advertising spending in Argentina in December 2018, by industryArgentina: digital ad spend 2018, by industry
- Share of mobile internet in digital advertising spending in Argentina from 2019 to 2023Argentina: share of mobile in digital ad spend 2019-2023
- Brazil
The most important statistics
- Internet advertising spending in Brazil from 2003 to 2019 (in million U.S. dollars)Internet advertising spending in Brazil 2003-2019
- Change in digital advertising spending in Brazil from 2019 to 2023Brazil: digital ad spend growth 2019-2023
- Digital advertising spending in Brazil in 2017, by format (in billion Brazilian reals)Brazil: digital ad spend 2017, by format
- Digital advertising spending growth rate in Brazil from 2013 to 2022, by format Digital ad spend growth in Brazil 2013-2022, by format
- Distribution of digital advertising spending in Brazil in December 2018, by industryBrazil: digital ad spend 2018, by industry
- Mobile internet advertising spending in Brazil from 2011 to 2022 (in million U.S. dollars)Mobile ad spend in Brazil 2011-2022
- Share of mobile internet in digital advertising spending in Brazil from 2012 to 2022Share of mobile in digital ad spend in Brazil 2012-2022
- Chile
The most important statistics
- Digital advertising spending in Chile from 2019 to 2023 (in billion U.S. dollars)Digital ad spend in Chile 2019-2023
- Change in digital advertising expenditure in Chile from 2016 to 2018Chile: digital ad spend growth 2016-2018
- Share of digital in advertising expenditure in Chile from 2015 to 2018Chile: digital ad spend share 2016-2018
- Distribution of digital advertising spending in Chile in 2018, by formatChile: digital ad spend 2018, by format
- Colombia
The most important statistics
- Digital advertising spending in Colombia from 2010 to 2018 (in billion Colombian pesos)Digital ad spend in Colombia 2010-2018
- Change in digital advertising spending in Colombia from 2018 to 2020Digital ad spend change in Colombia 2018-2020
- Share of digital in advertising spending in Colombia from 2018 to 2020Digital ad spend share in Colombia 2018-2020
- Distribution of digital advertising spending in Colombia in December 2018, by industryColombia: digital ad spend 2018, by industry
- Digital advertising spending in Colombia in 2018, by device (in billion Colombian pesos)Digital ad spend in Colombia 2018, by device
- Mobile internet advertising spending in Colombia in 2017 and 2018 (in billion Colombian pesos)Mobile internet ad spend in Colombia 2018-2018
- Mexico
The most important statistics
- Internet advertising spending in Mexico from 2013 to 2022 (in billion U.S. dollars)Digital advertising spending in Mexico 2013-2022
- Distribution of advertising spending in Mexico from 2016 to 2019, by mediumMexico: distribution of ad spend 2016-2019, by medium
- Change in digital advertising expenditure in Mexico from 2015 to 2017Mexico: digital advertising spending growth 2015-2017
- Distrubution of digital advertising expenditure in Mexico from 2018 to 2020, by typeDigital ad spend in Mexico 2018-2020, by format
- Distribution of digital advertising spending in Mexico in September 2018, by industryMexico: digital ad spend 2018, by industry
- Digital advertising spending in Mexico from 2011 to 2017, by device (in million Mexican pesos)Mexico: digital ad spend 2011-2017, by device
- Change in mobile internet advertising spending in Mexico from 2018 to 2020Mobile ad spend growth in Mexico 2018-2020
- Share of internet users interacting with online ads they saw in Mexico as of May 2019Mexico: online ad response rate 2019
- Peru
The most important statistics
- Internet advertising spending in Peru from 2018 to 2022 (in million U.S. dollars)Peru: internet ad spend 2018-2022
- Change in digital advertising spending in Peru from 2019 to 2023Peru: digital ad spend growth 2019-2023
- Distribution of internet advertising revenue in Peru in 2017, by formatPeru: digital ad revenue 2017, by format
- Distribution of digital advertising spending in Peru in February 2019, by industryPeru: digital ad spend 2019, by industry
- Uruguay
The most important statistics
- Internet advertising spending in Uruguay in 2016 and 2017 (in million U.S. dollars)Uruguay: digital ad spend 2016-2017
- Distribution of advertising spending in Uruguay in 2018, by mediumAd spend in Uruguay 2018, by medium
- Distribution of digital advertising spending in Uruguay in 2017, by formatUruguay: digital ad spend 2017, by format
- Distribution of digital advertising spending in Uruguay in September 2018, by industryUruguay: digital ad spend 2018, by industry
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Rich media ad spend in the U.S. 2014-2019
- Mobile advertising spending in the United Kingdom (UK) 2009-2014, by format
- Distribution display ad revenue in the Netherlands 2016, by medium
- Mobile display advertising spend in Europe 2017, by country
- Share of mobile ad requests in Canada Q1 2017 - Q4 2018, by format
- Mobile programmatic display ad spend change in Canada 2014-2017
- Display advertising revenue allocation in the Netherlands 2013-2017, by format
- Time-in-view of mobile web display ads in Europe H1 2018, by country
- Viewability rate of mobile web display ads in Europe H1 2018, by country
- Distribution of mobile advertising spending in the UK from 2011 to 2016, by format
- Programmatic share in mobile display ad spend in Canada 2014-2017
- Distribution of mobile advertising spending in the UK 2012-2013, by type
- Global mobile ad revenue 2012-2016, by format
- Mobile advertising spending growth in the United Kingdom (UK) 2013-2018, by format
- Mobile display ad revenue in the U.S. 2013-2014, by company
- Italy: purchase and sale formats of mobile advertising in 2015
- NHN Corporation's display ad sales as of 2nd quarter 2013
- Media mix share of advertising formats in Germany 2014
- Native digital display ads share in the U.S. 2018-2020, by type
- Italy: media influencing products discovery in 2016
Studies
- Digital advertising formats in the U.S.
- Digital advertising in Latin America
- Digital advertising in the United Kingdom (UK)
- BRICS advertising
- In-App Engagement and Conversion Report 2019
- Europe AdEx Benchmark 2018
- Global Mobile Advertising Revenue 2016
- Digital advertising in Europe
- Advertising in Europe
- Global Mobile Advertising Revenue 2015
- Advertising in the United Kingdom (UK)
- Advertising in Turkey
- Advertising market in the U.S.
- Europe AdEx Benchmark 2017
- Marketer Perceptions of Mobile Advertising 2015
Statistics on "Digital advertising in Latin America"
- Internet advertising spending in Latin America from 2010 to 2021 (in billion U.S. dollars)
- Change in internet advertising spending in Latin America from 2010 to 2021
- Digital advertising spending in selected countries in Latin America in 2019 (in million U.S. dollars)
- Share of digital in advertising spending in selected countries in Latin America in 2019
- Change in digital advertising spending in selected countries in Latin America in 2019
- Mobile advertising spending in Latin America from 2018 to 2023 (in billion U.S. dollars)
- Share of mobile in digital advertising spending in Latin America from 2018 to 2023
- Distribution of mobile advertising expenditure in Latin America in 2018, by format
- Mobile advertising spending in selected countries in Latin America in 2018 (in million U.S. dollars)
- Distribution of mobile advertising spending in Latin America in 2019, by country
- Change in mobile advertising spending in selected countries in Latin America in 2019
- Internet advertising spending in Argentina from 2015 to 2021 (in million U.S. dollars)
- Change in digital advertising expenditure in Argentina from 2018 to 2020
- Distrubution of digital advertising expenditure in Argentina from 2018 to 2020, by type
- Change in digital advertising spending in Argentina from 2018 to 2020, by format
- Distribution of digital advertising spending in Argentina in December 2018, by industry
- Share of mobile internet in digital advertising spending in Argentina from 2019 to 2023
- Internet advertising spending in Brazil from 2003 to 2019 (in million U.S. dollars)
- Change in digital advertising spending in Brazil from 2019 to 2023
- Digital advertising spending in Brazil in 2017, by format (in billion Brazilian reals)
- Digital advertising spending growth rate in Brazil from 2013 to 2022, by format
- Distribution of digital advertising spending in Brazil in December 2018, by industry
- Mobile internet advertising spending in Brazil from 2011 to 2022 (in million U.S. dollars)
- Share of mobile internet in digital advertising spending in Brazil from 2012 to 2022
- Digital advertising spending in Chile from 2019 to 2023 (in billion U.S. dollars)
- Change in digital advertising expenditure in Chile from 2016 to 2018
- Share of digital in advertising expenditure in Chile from 2015 to 2018
- Distribution of digital advertising spending in Chile in 2018, by format
- Digital advertising spending in Colombia from 2010 to 2018 (in billion Colombian pesos)
- Change in digital advertising spending in Colombia from 2018 to 2020
- Share of digital in advertising spending in Colombia from 2018 to 2020
- Distribution of digital advertising spending in Colombia in December 2018, by industry
- Digital advertising spending in Colombia in 2018, by device (in billion Colombian pesos)
- Mobile internet advertising spending in Colombia in 2017 and 2018 (in billion Colombian pesos)
- Internet advertising spending in Mexico from 2013 to 2022 (in billion U.S. dollars)
- Distribution of advertising spending in Mexico from 2016 to 2019, by medium
- Change in digital advertising expenditure in Mexico from 2015 to 2017
- Distrubution of digital advertising expenditure in Mexico from 2018 to 2020, by type
- Distribution of digital advertising spending in Mexico in September 2018, by industry
- Digital advertising spending in Mexico from 2011 to 2017, by device (in million Mexican pesos)
- Change in mobile internet advertising spending in Mexico from 2018 to 2020
- Share of internet users interacting with online ads they saw in Mexico as of May 2019
- Share of internet users who have bought a product or a service online after seeing an online ad in Mexico as of May 2019
- Internet advertising spending in Peru from 2018 to 2022 (in million U.S. dollars)
- Change in digital advertising spending in Peru from 2019 to 2023
- Distribution of internet advertising revenue in Peru in 2017, by format
- Distribution of digital advertising spending in Peru in February 2019, by industry
- Internet advertising spending in Uruguay in 2016 and 2017 (in million U.S. dollars)
- Distribution of advertising spending in Uruguay in 2018, by medium
- Distribution of digital advertising spending in Uruguay in 2017, by format
- Distribution of digital advertising spending in Uruguay in September 2018, by industry
- Rich media advertising spending in the United States from 2014 to 2019 (in billion U.S. dollars)
- Mobile advertising spending in the United Kingdom (UK) from 2009 to 2014, by format (in million GBP)
- Distribution of display advertising revenue in the Netherlands in the first half of 2016, by medium
- Mobile display advertising expenditure in Europe in 2017, by country (in million euros)
- Share of mobile ad requests in Canada from 1st quarter 2017 to 4th quarter 2018, by format
- Mobile programmatic display advertising spending growth in Canada from 2014 to 2017
- Distribution of online display advertising revenue in the Netherlands from 2013 to 2017, by format*
- Time-in-view for mobile web display advertising in selected European countries in the 1st half of 2018 (in seconds)
- Viewability rate of mobile web display advertising in selected European countries in the 1st half of 2018
- Distribution of mobile advertising spending in the United Kingdom from 2011 to 2016, by format
- Share of programmatic in total mobile display advertising spending in Canada from 2014 to 2017
- Distribution of mobile advertising spending in the United Kingdom (UK) in 2012 and 2013, by type
- Distribution of mobile advertising revenue worldwide from 2012 to 2016, by format
- Growth of mobile advertising spending in the United Kingdom (UK) from 2013 to 2018, by format
- Distribution of mobile display advertising revenue in the United States in 2013 and 2014, by company
- Main purchase and sale formats of mobile advertising in Italy in 2015
- NHN Corporation's display advertising sales from 1st quarter 2012 to 2nd quarter 2013 (in billion South Korean won)
- Share of advertising formats in the media mix in Germany in 2014
- Share of native digital display advertising in the United States in 2018 and 2020, by type
- How did you discover new products?
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