This statistic shows the leading concerns about sponsorship according to industry professionals in Canada in 2017. The findings show that sponsors were more concerned about ROI than agencies, and that 12 percent of agencies cited budget concerns as their primary concern, compared to eight percent of properties.
Leading concerns about sponsorship according to industry professionals in Canada in 2017
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Statistics on Advertising in Canada
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Canadian market
5
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- Premium Statistic Advertising revenue in Canada 2012-2023, by medium
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Industry financials
4
- Premium Statistic Advertising and related services operating revenue in Canada 2012-2020
- Premium Statistic Advertising and related services operating expenses in Canada 2012-2020
- Premium Statistic Advertising industry operating revenue share in Canada 2013-2020, by province
- Premium Statistic Share of advertising and related services sales in Canada 2013-2020, by client type
Traditional media
4
Digital media
6
- Premium Statistic Canada internet ad revenue 2021, by type
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- Premium Statistic Digital Market Outlook: social media ad spend in Canada 2017-2026, by device
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Advertising consumption
7
- Premium Statistic Top channels to explain product benefits in the U.S. & Canada 2021
- Premium Statistic Share of Canadians who view advertising as positive 2021
- Premium Statistic Share of Canadians who view advertising as vital for providing information 2021
- Premium Statistic Influence of advertising on purchase decision in Canada 2021
- Premium Statistic Actions taken in response to magazine advertising in Canada 2021
- Premium Statistic Actions taken in response to TV advertising in Canada 2021
- Premium Statistic Actions taken in response to daily newspaper advertising in Canada 2021
Further related statistics
17
- Companies by sponsorship spending in the U.S. 2016
- Opinion on sports sponsorship in Poland 2008-2018
- Most popular professional sports sponsors in Poland 2019-2021
- Banks by sponsorship spending in the U.S. 2016
- Sponsorship spending in Finland 2010-2020, by type
- Ranking of Formula 1 teams by sponsorship income 2015
- Sponsorship income of Formula 1 teams 2015, by country
- Consumer opinions on promotions on better quality or expensive products UK 2019/2020
- Brands on the Property Sponsorship Association Index for Real Madrid CF in Spain 2017
- Leading factors influencing marketing professionals' media budget allocation in 2017
- eSports industry size by country 2022
- Marketing expenditure in Europe 2007-2018, by type
- Athlete/celebrity sponsorship sports footwear purchase decisions in the U.S. 2014
- Leading Super Bowl brands in the U.S. in 2019, by earned media value
- Most renown sports sponsors in Spain 2022
- Italy: opinion on food multinationals as sponsors of Expo Milan Italy 2015
- Influences on sponsorship decisions among professionals in Canada 2017
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Statistics
- Companies by sponsorship spending in the U.S. 2016
- Opinion on sports sponsorship in Poland 2008-2018
- Most popular professional sports sponsors in Poland 2019-2021
- Banks by sponsorship spending in the U.S. 2016
- Sponsorship spending in Finland 2010-2020, by type
- Ranking of Formula 1 teams by sponsorship income 2015
- Sponsorship income of Formula 1 teams 2015, by country
- Consumer opinions on promotions on better quality or expensive products UK 2019/2020
- Brands on the Property Sponsorship Association Index for Real Madrid CF in Spain 2017
- Leading factors influencing marketing professionals' media budget allocation in 2017
- eSports industry size by country 2022
- Marketing expenditure in Europe 2007-2018, by type
- Athlete/celebrity sponsorship sports footwear purchase decisions in the U.S. 2014
- Leading Super Bowl brands in the U.S. in 2019, by earned media value
- Most renown sports sponsors in Spain 2022
- Italy: opinion on food multinationals as sponsors of Expo Milan Italy 2015
- Influences on sponsorship decisions among professionals in Canada 2017
Website (sponsorshiplandscape.ca), & Sponsorship Marketing Council Canada. (October 16, 2017). Leading concerns about sponsorship according to industry professionals in Canada in 2017 [Graph]. In Statista. Retrieved March 21, 2023, from https://www.statista.com/statistics/873117/canada-sponsorship-professional-perspectives/
Website (sponsorshiplandscape.ca), und Sponsorship Marketing Council Canada. "Leading concerns about sponsorship according to industry professionals in Canada in 2017." Chart. October 16, 2017. Statista. Accessed March 21, 2023. https://www.statista.com/statistics/873117/canada-sponsorship-professional-perspectives/
Website (sponsorshiplandscape.ca), Sponsorship Marketing Council Canada. (2017). Leading concerns about sponsorship according to industry professionals in Canada in 2017. Statista. Statista Inc.. Accessed: March 21, 2023. https://www.statista.com/statistics/873117/canada-sponsorship-professional-perspectives/
Website (sponsorshiplandscape.ca), and Sponsorship Marketing Council Canada. "Leading Concerns about Sponsorship According to Industry Professionals in Canada in 2017." Statista, Statista Inc., 16 Oct 2017, https://www.statista.com/statistics/873117/canada-sponsorship-professional-perspectives/
Website (sponsorshiplandscape.ca) & Sponsorship Marketing Council Canada, Leading concerns about sponsorship according to industry professionals in Canada in 2017 Statista, https://www.statista.com/statistics/873117/canada-sponsorship-professional-perspectives/ (last visited March 21, 2023)
Leading concerns about sponsorship according to industry professionals in Canada in 2017 [Graph], Website (sponsorshiplandscape.ca), & Sponsorship Marketing Council Canada, October 16, 2017. [Online]. Available: https://www.statista.com/statistics/873117/canada-sponsorship-professional-perspectives/