This statistic presents the influence of advertising placed around relevant online content on consumer perception of brands in the United States as of the second quarter of 2018. According to the findings, 44 percent of surveyed internet users stated that this type of advertising would have no effect on their perception of brands, while 42 percent said it would have a positive effect.
Influence of relevant advertising on consumer brand perception in the U.S. 2018
Influence of advertising placed around relevant online content on consumer perception of brands in the United States as of 2nd quarter 2018
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Further related statistics
AudienceProject. (June 19, 2018). Influence of advertising placed around relevant online content on consumer perception of brands in the United States as of 2nd quarter 2018 [Graph]. In Statista. Retrieved December 10, 2019, from https://www.statista.com/statistics/873985/advertising-placement-influence-consumer-perception-brands/
AudienceProject. "Influence of advertising placed around relevant online content on consumer perception of brands in the United States as of 2nd quarter 2018." Chart. June 19, 2018. Statista. Accessed December 10, 2019. https://www.statista.com/statistics/873985/advertising-placement-influence-consumer-perception-brands/
AudienceProject. (2018). Influence of advertising placed around relevant online content on consumer perception of brands in the United States as of 2nd quarter 2018. Statista. Statista Inc.. Accessed: December 10, 2019. https://www.statista.com/statistics/873985/advertising-placement-influence-consumer-perception-brands/
AudienceProject. "Influence of Advertising Placed around Relevant Online Content on Consumer Perception of Brands in The United States as of 2nd Quarter 2018." Statista, Statista Inc., 19 Jun 2018, https://www.statista.com/statistics/873985/advertising-placement-influence-consumer-perception-brands/
AudienceProject, Influence of advertising placed around relevant online content on consumer perception of brands in the United States as of 2nd quarter 2018 Statista, https://www.statista.com/statistics/873985/advertising-placement-influence-consumer-perception-brands/ (last visited December 10, 2019)