Familiarity with Airbnb in the U.S. by region 2018

This statistic gives the share of people in the United States who are familiar with Airbnb in 2018, broken down by region. During the survey, 22 percent of respondents who live in the Midwest stated they are not at all familiar with Airbnb.

Share of people in the United States familiar with Airbnb in 2018, by region

Very familiarSomewhat familiarNot very familiarNot at all familiar
Northeast21%36%28%15%
Midwest16%31%31%22%
South19%35%21%24%
West15%39%26%20%
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Sources

Release date

June 2018

Region

United States

Survey time period

May 2 to May 5, 2018

Number of respondents

1,005 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Original question : "Are you very familiar, somewhat familiar, not very familiar or not at all familiar with the following sharing economy services used for traveling? - Airbnb".
Source does not indicate why some values do not total 100 percent.

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Statistics on "Airbnb"

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