Nordics: weekly smartphone video consumption by age and format 2017

This statistic represents the result of a survey on the weekly video consumption on smartphones in the Nordics in 2017, by age group and format type. According to data published by Deloitte, smartphone video consumption decreased gradually in the older age groups. 79 percent of 18 to 24-year-olds watched short videos on their smartphone every week, compared to 17 percent of 65 to 75-year-olds.

Weekly video consumption on smartphones in the Nordics in 2017, by age group and format

Characteristic	18-24 years	25-34 years	35-44 years	45-54 years	55-64 years	65-75 years
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Release date

November 2017

More information

Region

Denmark, Finland, Norway, Sweden

Survey time period

July 2017

Number of respondents

4,782 respondents*

Age group

18-75 years

Special properties

phone or smartphone users

Supplementary notes

* The number of respondents in each country was as follows:
Sweden n=1,769;
Norway n=947;
Denmark n=1,028;
Finland n=1,038.

This question was phrased by the source as follows:
"Below is a list of activities that you may do on your phone. Please state how often you do any of these."

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