Importance of influencing sources for holiday bookings of Norwegians 2020
This statistic shows the result of a survey on the importance of influencing sources for holiday bookings of Norwegians in 2019. 42 percent of surveyed Norwegians set high value on recommendations from friends or family, while 42 percent set high value on online reviews of travelers. Very low value (19 percent) was set on TV series and movies and advertising campaigns as influencing factors for holiday bookings.