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Importance of influencing sources for holiday bookings of Norwegians 2017

To what extent do you emphasize the following sources of information when booking a holiday trip/stay?

by M. Ridder, last edited Dec 17, 2018
Importance of influencing sources for holiday bookings of Norwegians 2017 This statistic shows the result of a survey on the importance of influencing sources for holiday bookings of Norwegians in 2017. 41 percent of surveyed Norwegians set high value on recommendations of friends or family, while 34 percent set high value on online reviews of travelers. Very low value (24 percent) was set on TV series and movies as influencing factor for holiday bookings.
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To what extent do you emphasize the following sources of information when booking a holiday trip/stay?

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Statistics on "Holiday travel in the United Kingdom (UK)"
  • Overview
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  • Holidays abroad
  • Planning and booking
  • Destinations
  • Holiday travel behavior
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