Women sales share in holiday item sales on China's JD.com 2015-2017, by category

Published by
Yihan Ma,
Dec 16, 2022
This statistic shows the share of sales generated by female customers in total sales of holiday travel items on China's JD.com platform from 2015 to 2017, by product category. In 2017, female customers accounted for 42 percent of book purchases on JD.com, two percent more than in the previous year.

Female customers' sales share in total holiday travel item sales on China's JD.com from 2015 to 2017, by product category

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Release date

July 2018

Region

China

Survey time period

2015 to 2017

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JD.com, Inc.E-commerce worldwideE-Commerce in ChinaRetail industry in ChinaAlibaba Group
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