How consumers in Japan use their reward card points 2017, by gender

Common ways to use points collected with loyalty program cards in Japan as of November 2017, by gender

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Release date

December 2017

Region

Japan

Survey time period

October 26 to November 10, 2017

Number of respondents

3,445 respondents

Age group

20 years and older

Special properties

multiple answers allowed

Method of interview

Online survey

Supplementary notes

Original question: "How do you use the points you collected with your reward cards?"

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For single users
$199 USD
per month, billed annually 1
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