Hong Kong's total ad spending increased by 1.3 percent year-on-year to 29.8 billion Hong Kong dollars. Banking & investment services, pharmaceutical & healthcare, toiletries & household industries have been the largest advertisers in the city for long.
Total advertising expenditure and YoY growth in Hong Kong from 2020 to 2024
One Hong Kong dollar equals approximately 0.13 U.S. dollars and 0.12 euros (as of January 2025).
According to the source, the advertising spending was calculated based on an assumption of 75% off rate the rate cards given by the media owners. Actual discounts may vary.
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admanGo. (January 21, 2025). Total advertising expenditure and YoY growth in Hong Kong from 2020 to 2024 [Graph]. In Statista. Retrieved February 12, 2025, from https://www.statista.com/statistics/886768/media-advertising-spending-in-hong-kong/?__sso_cookie_checker=failed
admanGo. "Total advertising expenditure and YoY growth in Hong Kong from 2020 to 2024." Chart. January 21, 2025. Statista. Accessed February 12, 2025. https://www.statista.com/statistics/886768/media-advertising-spending-in-hong-kong/?__sso_cookie_checker=failed
admanGo. (2025). Total advertising expenditure and YoY growth in Hong Kong from 2020 to 2024. Statista. Statista Inc.. Accessed: February 12, 2025. https://www.statista.com/statistics/886768/media-advertising-spending-in-hong-kong/?__sso_cookie_checker=failed
admanGo. "Total Advertising Expenditure and Yoy Growth in Hong Kong from 2020 to 2024." Statista, Statista Inc., 21 Jan 2025, https://www.statista.com/statistics/886768/media-advertising-spending-in-hong-kong/?__sso_cookie_checker=failed
admanGo, Total advertising expenditure and YoY growth in Hong Kong from 2020 to 2024 Statista, https://www.statista.com/statistics/886768/media-advertising-spending-in-hong-kong/?__sso_cookie_checker=failed (last visited February 12, 2025)
Total advertising expenditure and YoY growth in Hong Kong from 2020 to 2024 [Graph], admanGo, January 21, 2025. [Online]. Available: https://www.statista.com/statistics/886768/media-advertising-spending-in-hong-kong/?__sso_cookie_checker=failed