Premium
Premium statistics

Industry-specific and extensively researched technical data (partially from exclusive partnerships).

A paid subscription is required for full access.

Distribution of influencers creating sponsored posts on Instagram worldwide in 2018, by gender
Share of influencers posting sponsored content on Instagram 2018, by gender
This statistic presents the distribution of influencers creating sponsored posts on Instagram worldwide in 2018, by gender. According to the findings, 84.6 percent of influencers creating sponsored posts on Instagram were women.
Distribution of influencers creating sponsored posts on Instagram worldwide in 2018, by gender
Share of influencers
--
--
Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $59 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in
Source

Release date

December 2018

Region

Worldwide

Survey time period

2018

Age group

12-64 years

Special properties

based on data from 2.11 million Instagram #ad posts

Share of influencers posting sponsored content on Instagram 2018, by gender
This statistic presents the distribution of influencers creating sponsored posts on Instagram worldwide in 2018, by gender. According to the findings, 84.6 percent of influencers creating sponsored posts on Instagram were women.
Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$59 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Statistics on "Instagram marketing and advertising"
  • Overview
  • Marketing use & strategies
  • Influencer marketing
The most important statistics
  • Rankings
Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.