Distribution of OTC healthcare products sales in Belgium 2016, by purchase channel
The statistic displays the distribution of Over The Counter (OTC) healthcare products sales in Belgium in 2016, by purchase channel. As of 2016, the physical store was the most widely used purchase channel for OTC healthcare product sales. In 2016, over 80 percent of the buyers bought their OTC healthcare products in a physical store, whereas a little more than ten percent used both physical and online purchase channels.
