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Brazil: advertising & marketing companies 2017, by sector
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Brazil: advertising & marketing companies 2017, by sector
Distribution of advertising and marketing agencies in Brazil in 2017, by sector
This statistic presents the results of a survey on the advertising industry in Brazil carried out in November and December of 2017. Approximately 61 percent of the advertising and marketing companies surveyed operated as full-service agencies, while another 19 percent said they were online or digital agencies.
Distribution of advertising and marketing agencies in Brazil in 2017, by sector
| Share of agencies | |
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| Share of agencies | |
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Description
Source
More information
This statistic presents the results of a survey on the advertising industry in Brazil carried out in November and December of 2017. Approximately 61 percent of the advertising and marketing companies surveyed operated as full-service agencies, while another 19 percent said they were online or digital agencies.
Show more- Show sources information
- Show publisher information
- Release date
- March 2018
- Region
- Brazil
- Survey time period
- November and December 2017
- Number of respondents
- 500 agencies
- Supplementary notes
- The source does not specify the type or date of survey.
Source
- Show sources information
- Show publisher information
- Release date
- March 2018
More information
- Region
- Brazil
- Survey time period
- November and December 2017
- Number of respondents
- 500 agencies
- Supplementary notes
- The source does not specify the type or date of survey.
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Advertising in Brazil
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Everything On "Advertising in Brazil" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.
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Statistics on "Advertising in Brazil"
- Overview
The most important statistics
- Advertising spending in Brazil from 2017 to 2022 (in billion U.S. dollars)Brazil: advertising expenditure 2017-2022
- Distribution of advertising spending in Brazil in 2017, by mediumAdvertising spending in Brazil 2017, by medium
- Compound annual growth rate of the Brazilian media and entertainment spending from 2017 to 2022, by sectorGrowth of the Brazilian media and entertainment spending 2017-2022, by sector
- Markets contributing the most to global advertising spending between 2017 and 2020 (in million U.S. dollars)Highest contributing advertising markets worldwide 2017-2020
- Media advertising spending in BRIC countries from 2014 to 2022 (in billion U.S. dollars)BRIC countries: ad spend 2014-2022
- Advertising spending in São Paulo, Brazil between 2010 and 2017 (in billion Brazilian reals)Ad spend in São Paulo, Brazil 2010-2017
- Key figures
The most important statistics
- Advertising revenue in Brazil from 2017 to 2022, by medium (in billion U.S. dollars)Brazil: advertising revenue 2017-2022, by medium
- Advertising spending per person in Brazil from 2015 to 2021 (in U.S. dollars)Ad spend per person in Brazil 2015-2021
- Leading advertising agencies in Brazil in 2018, by investment in advertising (in billion Brazilian reals)Leading advertising agencies in Brazil 2018
- Distribution of advertising and marketing agencies in Brazil in 2017, by sectorBrazil: advertising & marketing companies 2017, by sector
- Leading advertisers in Brazil in 2017, based on advertising spending (in billion Brazilian reals)Leading advertisers in Brazil 2017
- Leading advertising categories in Brazil in 2017, by advertising spending (in billion Brazilian reals)Leading advertising categories in Brazil 2017
- Change in advertising spending in Brazil in 2017, by categoryBrazil: ad spend growth rate 2017, by category
- Advertising spending of the Brazilian federal government in 2017, by medium (in million Brazilian reals)Brazil: ad spend of the federal government 2017, by medium
- Traditional media
The most important statistics
- TV advertising spending in Brazil from 2009 to 2017 (in billion Brazilian reals)Brazil: TV ad spend 2009-2017
- TV advertising spending as percentage of total advertising expenditure in Brazil from 2015 to 2017, by typeBrazil: TV ad spend share 2015-2017, by type
- Radio advertising spending in Brazil from 2017 to 2022 (in million U.S. dollars)Radio ad spend in Brazil 2017-2022
- Newspaper advertising spending in Brazil from 2009 to 2017 (in billion Brazilian reals)Brazil: newspaper ad spend 2009-2017
- Magazine advertising spending in Brazil from 2009 to 2017 (in billion Brazilian reals)Brazil: magazine ad spend 2009-2017
- Change in advertising expenditure in Brazil from 2016 to 2019Brazil: ad spend growth 2016-2019
- Digital media
The most important statistics
- Digital advertising expenditure in Brazil from 2015 to 2017 (in billion Brazilian reals)Digital ad spend in Brazil 2015-2017
- Online advertising spending in Brazil from 2015 to 2017 (in billion Brazilian reals)Brazil: online ad spend 2015-2017
- Digital advertising spending growth rate in Brazil from 2013 to 2022, by format Digital ad spend growth in Brazil 2013-2022, by format
- Mobile internet advertising spending in Brazil from 2011 to 2022 (in million U.S. dollars)Mobile ad spend in Brazil 2011-2022
- Share of mobile internet in digital advertising spending in Brazil from 2012 to 2022Share of mobile in digital ad spend in Brazil 2012-2022
- Audience of desktop advertising in Latin America in 2017, by country (in 1,000 users)Latin America: desktop advertising audience 2017, by country
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Brazil: advertising investment of AlmapBBDO 2012-2017
- Brazil: advertising investment of Talent Marcel 2013-2017
- Brazil: advertising investment of Grey 2013-2017
- Brazil: advertising investment of FCB Brasil 2014-2017
- Brazil: advertising investment of Ogilvy & Mather 2012-2017
- Brazil: advertising investment of F/Nazca SES 2012-2017
- Brazil: advertising investment of Havas Worldwide 2012-2017
- Brazil: advertising investment of Escala Comunicação 2014-2017
- Brazil: advertising investment of e-Mídia 2013-2017
- Brazil: advertising investment of Rino Com 2016-2017
- Brazil: advertising investment of DPZ&T 2013-2017
- Brazil: advertising investment of ad agency Africa 2012-2017
- Brazil: advertising investment of JWT 2012-2017
- Brazil: advertising investment of Leo Burnett Tailor Made 2012-2017
- Brazil: advertising investment of Propeg 2013-2017
- Leading client business expectations according to Canadian ad agencies 2015
- Leading agency brands in Canada in 2012, by market share
- Brazil: advertising investment of Neogama 2012-2017
- Leading industry difficulties according to Canadain ad agencies 2015
- Most common way of charging clients by freelance copywriters in the UK 2018
Studies
- Advertising agencies in the U.S.
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- Mobile marketing in the U.S.
- Food advertising in the United States
- Advertising in Brazil
- Advertising in Germany
- Luxury advertising and marketing
- Advertising in Mexico
- BrightRoll and IAB Canada 2015 Advertising Agency Survey
- Advertising in Canada
- Advertising in India
- Digital advertising in Europe
- Advertising in Europe
- Digital marketing in the United Kingdom (UK)
- E-mail marketing in the United Kingdom (UK)
Statistics on "Advertising in Brazil"
- Advertising spending in Brazil from 2017 to 2022 (in billion U.S. dollars)
- Distribution of advertising spending in Brazil in 2017, by medium
- Compound annual growth rate of the Brazilian media and entertainment spending from 2017 to 2022, by sector
- Markets contributing the most to global advertising spending between 2017 and 2020 (in million U.S. dollars)
- Media advertising spending in BRIC countries from 2014 to 2022 (in billion U.S. dollars)
- Advertising spending in São Paulo, Brazil between 2010 and 2017 (in billion Brazilian reals)
- Advertising revenue in Brazil from 2017 to 2022, by medium (in billion U.S. dollars)
- Advertising spending per person in Brazil from 2015 to 2021 (in U.S. dollars)
- Leading advertising agencies in Brazil in 2018, by investment in advertising (in billion Brazilian reals)
- Distribution of advertising and marketing agencies in Brazil in 2017, by sector
- Leading advertisers in Brazil in 2017, based on advertising spending (in billion Brazilian reals)
- Leading advertising categories in Brazil in 2017, by advertising spending (in billion Brazilian reals)
- Change in advertising spending in Brazil in 2017, by category
- Advertising spending of the Brazilian federal government in 2017, by medium (in million Brazilian reals)
- TV advertising spending in Brazil from 2009 to 2017 (in billion Brazilian reals)
- TV advertising spending as percentage of total advertising expenditure in Brazil from 2015 to 2017, by type
- Radio advertising spending in Brazil from 2017 to 2022 (in million U.S. dollars)
- Newspaper advertising spending in Brazil from 2009 to 2017 (in billion Brazilian reals)
- Magazine advertising spending in Brazil from 2009 to 2017 (in billion Brazilian reals)
- Change in advertising expenditure in Brazil from 2016 to 2019
- Digital advertising expenditure in Brazil from 2015 to 2017 (in billion Brazilian reals)
- Online advertising spending in Brazil from 2015 to 2017 (in billion Brazilian reals)
- Digital advertising spending growth rate in Brazil from 2013 to 2022, by format
- Mobile internet advertising spending in Brazil from 2011 to 2022 (in million U.S. dollars)
- Share of mobile internet in digital advertising spending in Brazil from 2012 to 2022
- Audience of desktop advertising in Latin America in 2017, by country (in 1,000 users)
- Advertising investment value of AlmapBBDO in Brazil from 2012 to 2017 (in billion Brazilian reals)
- Advertising investment value of Talent Marcel in Brazil from 2013 to 2017 (in billion Brazilian reals)
- Advertising investment value of Grey in Brazil from 2013 to 2017 (in billion Brazilian reals)
- Advertising investment value of FCB Brasil from 2014 to 2017 (in billion Brazilian reals)
- Advertising investment value of Ogilvy & Mather in Brazil from 2012 to 2017 (in billion Brazilian reals)
- Advertising investment value of F/Nazca Saatchi & Saatchi in Brazil from 2012 to 2017 (in billion Brazilian reals)
- Advertising investment value of Havas Worldwide in Brazil from 2012 to 2017 (in billion Brazilian reals)
- Advertising investment value of Escala Comunicação in Brazil from 2014 to 2017 (in billion Brazilian reals)
- Advertising investment value of e-Mídia Propaganda e Marketing in Brazil from 2013 to 2017 (in billion Brazilian reals)
- Advertising investment value of Rino Com in Brazil in 2016 and 2017 (in billion Brazilian reals)
- Advertising investment value of DPZ&T in Brazil from 2013 to 2017 (in billion Brazilian reals)
- Advertising investment value of advertising agency Africa in Brazil from 2012 to 2017 (in billion Brazilian reals)
- Advertising investment value of JWT in Brazil from 2012 to 2017 (in billion Brazilian reals)
- Advertising investment value of Leo Burnett Tailor Made in Brazil from 2012 to 2017 (in billion Brazilian reals)
- Advertising investment value of Propeg in Brazil from 2013 to 2017 (in billion Brazilian reals)
- Leading customer business expectations according to advertising agency employees in Canada as of November 2015
- Leading agency brands in Canada in 2012, by market share
- Advertising investment value of Neogama in Brazil from 2012 to 2017 (in billion Brazilian reals)
- Leading industry difficulties according to advertising agency employees in Canada as of November 2015
- Most common models of charging clients of freelance copywriters in the United Kingdom (UK) in 2018
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