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Media channels most commonly used with mobile in the United Kingdom (UK) 2017-2018

This statistic shows the results of a survey on media channels most commonly combined with mobile ad campaigns in the United Kingdom (UK) during 2017 and 2018. Social media advertising was used most often together with mobile campaigns with 88 percent of UK marketing practitioners stating that it was the media channel used most frequently with mobile in 2018.

Ranking of advertising media being used with mobile campaigns in the United Kingdom (UK) in 2017 and 2018

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Release date

August 2018


United Kingdom

Survey time period

2017 to 2018

Number of respondents


Special properties

marketing practitioners

Supplementary notes

* n (2018) = 85; n (2017) = 96.
This question was phrased by the source as follows: "In your experience, which media channels are used most frequently with mobile?"

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Statistics on "E-mail marketing in the United Kingdom (UK)"

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