The study is based on the response of 601 new vehicle intenders in Mexico and intends to measures the strength of the consumer-brand relationship. Values for Q1 2019 were taken from a previous report.
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Insights 4 Less. (October 22, 2019). BMW: brand strength in Mexico in Q1 and Q3 2019 [Graph]. In Statista. Retrieved August 14, 2022, from https://www.statista.com/statistics/911753/bmw-brand-strength-score-mexico/
Insights 4 Less. "BMW: brand strength in Mexico in Q1 and Q3 2019." Chart. October 22, 2019. Statista. Accessed August 14, 2022. https://www.statista.com/statistics/911753/bmw-brand-strength-score-mexico/
Insights 4 Less. (2019). BMW: brand strength in Mexico in Q1 and Q3 2019. Statista. Statista Inc.. Accessed: August 14, 2022. https://www.statista.com/statistics/911753/bmw-brand-strength-score-mexico/
Insights 4 Less. "Bmw: Brand Strength in Mexico in Q1 and Q3 2019." Statista, Statista Inc., 22 Oct 2019, https://www.statista.com/statistics/911753/bmw-brand-strength-score-mexico/
Insights 4 Less, BMW: brand strength in Mexico in Q1 and Q3 2019 Statista, https://www.statista.com/statistics/911753/bmw-brand-strength-score-mexico/ (last visited August 14, 2022)