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Global mobile shopping app user acquisition costs 2017-2019
Mobile shopping app user acquisition costs worldwide from 2017 to 2019 (in U.S. dollars)
by J. Clement,
last edited
Jun 26, 2019
This statistic presents the average mobile shopping app user acquisition costs worldwide from 2017 to 2019. According to the findings, the average cost-to-install for a mobile shopping app in 2019 remained stable at 4.12 U.S. dollars. However, the average cost to acquire a user who made a purchase decreased significantly to 39.38 U.S. dollars.
Mobile shopping app user acquisition costs worldwide from 2017 to 2019 (in U.S. dollars)
| Cost-to-install | Cost-to-register | Cost-to-purchase | |
|---|---|---|---|
| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
| Cost-to-install | Cost-to-register | Cost-to-purchase | |
|---|---|---|---|
| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
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by J. Clement,
last edited
Jun 26, 2019
This statistic presents the average mobile shopping app user acquisition costs worldwide from 2017 to 2019. According to the findings, the average cost-to-install for a mobile shopping app in 2019 remained stable at 4.12 U.S. dollars. However, the average cost to acquire a user who made a purchase decreased significantly to 39.38 U.S. dollars.
- Show sources information
- Show publisher information
- Release date
- June 2019
- Region
- Worldwide
- Survey time period
- 2017 to 2019
- Supplementary notes
- Data is based on 90.9 billion ad impressions across 13.6 million installs and 3.9 million in-app events
Source
- Show sources information
- Show publisher information
- Release date
- June 2019
More information
- Region
- Worldwide
- Survey time period
- 2017 to 2019
- Supplementary notes
- Data is based on 90.9 billion ad impressions across 13.6 million installs and 3.9 million in-app events
Other statistics on the topic
Mobile commerce in the United States
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Statistics on "Mobile commerce in the United States"
- Overview
The most important statistics
- Mobile retail e-commerce sales in the United States from 2013 to 2020 (in billion U.S. dollars)U.S. mobile retail commerce revenue 2013-2020
- Retail m-commerce sales via smartphone in the United States from 2018 to 2022 (in billion U.S. dollars)U.S. smartphone retail m-commerce revenue 2018-2022
- Share of mobile e-commerce sales in the United States as of 1st quarter 2018, by categoryU.S. mobile e-commerce sales as of Q1 2018, by category
- Average value of online shopping orders in the United States as of 1st quarter 2019, by device (in U.S. dollars)U.S. average online shopping order value 2019, by device
- Mobile share of retail e-commerce sales transactions in selected countries as of 2nd quarter 2018M-commerce share of e-retail sales 2018, by country
- U.S. mobile retail commerce sales as percentage of total e-commerce transactions from 3rd quarter 2016 to 2nd quarter 2018, by deviceU.S. mobile retail e-commerce transactions share 2016-2018, by device
- Shopping behavior
The most important statistics
- Retail website visit duration in the United States as of 1st quarter 2019, by device (in minutes)U.S. online retail website visits duration 2015-2019, by device
- Conversion rate of online shoppers in the United States as of 1st quarter 2019, by deviceU.S. online shopper conversion rate 2019, by device
- Average value of online shopping orders in the United States as of 1st quarter 2019, by device (in U.S. dollars)U.S. average online shopping order value 2019, by device
- Share of population who bought something online via phone in the past month as of 3rd quarter 2018, by countryMobile phone commerce reach in selected countries 2018
- Share of mobile device owners in the United States who have performed select mobile shopping activities via app in the past month as of February 2019U.S. mobile users shopping activities via app 2019
- Share of time spent on retailers' mobile apps vs. websites among internet users in the United States as of March 2019Share of time spend on U.S. retailers mobile apps vs. mobile websites 2019
- Percentage of adults in the United States who never make purchases on mobile devices in December 2017 and September 2018, by genderU.S. adults who never make mobile device purchases 2017-2018, by gender
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The most important statistics
- Most popular mobile shopping apps in the United States as of June 2019, by monthly users (in millions)Most popular e-commerce apps in the U.S. 2019, by audience
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- Most popular mobile retail properties in the United States as of September 2018, by visitors (in millions)Leading U.S. mobile retail properties 2018
- Most popular mobile retail properties in the United States as of September 2018, by smartphone visitors (in millions)Smartphone visitors to leading U.S. mobile retail properties 2018
- Most popular mobile retail properties in the United States as of September 2018, by tablet visitors (in millions)Tablet visitors to leading U.S. mobile retail properties 2018
- Number of mobile-only visitors to leading online retail properties in the United States in September 2018 (in millions)Mobile-only visitors to leading U.S. e-commerce sites 2018
- Most popular e-commerce properties in the United States as of September 2018, by user engagement per month (in minutes.seconds)Leading U.S. online retail properties by monthly user engagement 2018
- Share of mobile visits to leading retail websites in the United States in November and December 2018U.S. holiday shopping: mobile visits leading retail websites 2018
- Shopping apps
The most important statistics
- Mobile shopping app user acquisition costs worldwide from 2017 to 2019 (in U.S. dollars)Global mobile shopping app user acquisition costs 2017-2019
- Mobile shopping app user acquisition costs worldwide as of March 2019, by type (in U.S. dollars)Global mobile shopping app user acquisition costs 2019, by type
- Mobile shopping app user acquisition rate worldwide from 2017 to 2019 (in U.S. dollars)Global mobile shopping app user acquisition rate 2017-2019
- Mobile shopping app user acquisition rate worldwide as of March 2019, by type (in U.S. dollars)Global mobile shopping app user acquisition rate 2019, by type
- Mobile shopping app cost-to-install worldwide as of March 2019, by region (in U.S. dollars)Global mobile shopping app cost-to-install 2019, by region
- Mobile shopping app user acquisition rate worldwide as of March 2019, by region (in U.S. dollars)Global mobile shopping app user acquisition rate 2019, by region
- Mobile shopping app user acquisition costs in the United States as of March 2019 (in U.S. dollars)U.S. mobile shopping app user acquisition costs 2019
- Mobile shopping app user acquisition rate in the United States as of March 2019 (in U.S. dollars)U.S. mobile shopping app user acquisition rate 2019
- Mobile payments
The most important statistics
- Share of internet users who are likely to use mobile payments on their smartphone in the next year as of March 2018, by countryShare of online users likely to use mobile payments 2018, by country
- Attitudes towards mobile payments according to online shoppers in the United States as of August 2018U.S. shopper mobile payment attitudes 2018
- Preferred way of receiving mobile coupons from retailers according to internet users in the United States as of September 2018Preferred channel to receive mobile coupons from retailers in the U.S. 2018
- Share of mobile wallet users in the United States who agree that mobile wallets could replace physical wallets as of February 2018, by providerU.S. payment user opinion on mobile wallets replacing physical wallets 2018
- Which of these services have you used in the past 12 months to pay in stores, restaurants or other points of sale with your smartphone?Mobile payments by brand in the U.S. 2019
- In what situations would you like to be able to pay with your smartphone (without debit/credit card or cash)?Mobile payments by situation in the U.S. 2019
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Average time from global shopping apps install to purchase 2018, by type
- Marketing message types for which consumers enable mobile push notifications UK 2014
- Reasons for not making a purchase among mobile shoppers in the UK 2014
- Leading types of retail apps worldwide 2018
- Global mobile shopping app user acquisition costs 2018, by gender
- Average time from global shopping apps install to register 2018, by type
- Sales revenue of Tmall on the Chinese Singles' Day 2009-2017
- Reasons for making a retail purchase among mobile shoppers in the UK 2014
- Global mobile app spending 2016 & 2021
- ZipList: most popular items added to shopping lists 2012
- Share of customers ordering food on cell phones China Q2 2017-Q1 2018, by birth year
- Mobile shopping: insurance product types researched in the UK 2014, by device
- Order by smartphone - user structure
- Mobile performance ranking of companies in selected Nordic countries 2018
- Women's daily duration of activities on mobile phones in Great Britain 2013
- Mobile retail shopping: average monthly conversion rate in the UK 2013-2014
Studies
- Mobile commerce in the United States
- 2019 Mobile Shopping Apps Report
- 2018 Mobile Shopping Apps Report
- Mobile app usage
- Mobile payment usage in the United States
- Mobile app usage in India
- Voice commerce in the United States
- Mobile app monetization
- Mobile payment usage worldwide
- How to Get People to Download and Use Your App
- Mobile commerce in Scandinavia
- Mobile Holiday Shopping Guide
- The M-Commerce Gap
- How Mobile is Transforming the Digital Commerce Landscape
- A Global Perspective of Mobile Commerce
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