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Global share of cosmetic market by strategy and category 2016

Cosmetics market competitiveness strategies worldwide by category in 2016

by M. Shahbandeh, last edited Sep 12, 2018
Global share of cosmetic market by strategy and category 2016 This statistic shows the distribution of the cosmetic market worldwide as of 2016, by strategy employed to sustain and maintain market position. In that year, launching new products in order to maintain market position among manufacturers accounted for 22 percent of makeup manufacturers' strategies.
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Cosmetics market competitiveness strategies worldwide by category in 2016

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