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Priorities in choosing a main bank in Africa 2017

Published by Statista Research Department, May 24, 2022
This statistic presents the main reasons for choosing a main bank in Africa in 2017. In that year, 25 percent of respondents indicated that pricing was their top priority, while four percent cited brand as the most important criterion.

Reasons for choosing a main bank in Africa in 2017

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Release date

February 2018

Region

Africa

Survey time period

2017

Supplementary notes

*For convenience, 20 percentage points indicated physical network and the remaining 5 indicated digital banking.

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