This statistic shows the results of a survey question on how often marketers in the Netherlands used pre-roll video from 2017 to 2019. As of 2019, approximately 75 percent of the respondents indicated they had not used pre-roll video. This is an increase compared to the previous year.
Like in other countries, influencers play an increasing part in marketing in the Netherlands. As of September 2019, Iranian-Dutch fashion blogger Negin Mirsalehi was the most-followed Netherlands-based influencer on Instagram with over 5.5 million followers.
Frequency of use of pre-roll video among marketers in the Netherlands from 2017 to 2019
marketers who used online video; The figures have been taken from several publications.
Method of interview
Online omnibus survey
Supplementary notes
This question was phrased by the source as follows: "Hieronder ziet u een aantal vormen van online video. Kunt u aangeven hoe vaak u daar in de
afgelopen twee jaar gebruik van heeft gemaakt?" (in English: Below you see a few examples of online video. Can you indicate how often you used this in the last two years?).
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Quadia Online Video. (August 28, 2019). Frequency of use of pre-roll video among marketers in the Netherlands from 2017 to 2019 [Graph]. In Statista. Retrieved October 09, 2024, from https://www.statista.com/statistics/915935/frequency-of-pre-roll-video-use-among-marketers-in-the-netherlands/
Quadia Online Video. "Frequency of use of pre-roll video among marketers in the Netherlands from 2017 to 2019." Chart. August 28, 2019. Statista. Accessed October 09, 2024. https://www.statista.com/statistics/915935/frequency-of-pre-roll-video-use-among-marketers-in-the-netherlands/
Quadia Online Video. (2019). Frequency of use of pre-roll video among marketers in the Netherlands from 2017 to 2019. Statista. Statista Inc.. Accessed: October 09, 2024. https://www.statista.com/statistics/915935/frequency-of-pre-roll-video-use-among-marketers-in-the-netherlands/
Quadia Online Video. "Frequency of Use of Pre-roll Video among Marketers in The Netherlands from 2017 to 2019." Statista, Statista Inc., 28 Aug 2019, https://www.statista.com/statistics/915935/frequency-of-pre-roll-video-use-among-marketers-in-the-netherlands/
Quadia Online Video, Frequency of use of pre-roll video among marketers in the Netherlands from 2017 to 2019 Statista, https://www.statista.com/statistics/915935/frequency-of-pre-roll-video-use-among-marketers-in-the-netherlands/ (last visited October 09, 2024)
Frequency of use of pre-roll video among marketers in the Netherlands from 2017 to 2019 [Graph], Quadia Online Video, August 28, 2019. [Online]. Available: https://www.statista.com/statistics/915935/frequency-of-pre-roll-video-use-among-marketers-in-the-netherlands/