This statistic shows the results of a survey question on whether or not marketers in the Netherlands expected to use online commercials in the near future from 2017 to 2019. As of 2019, approximately 45 percent of the respondents stated they planned to use online commercials "more often" or "much more often". This is a slight decrease when compared to the previous year.
Like in other countries, influencers play an increasing part in marketing in the Netherlands. As of September 2019, Iranian-Dutch fashion blogger Negin Mirsalehi was the most-followed Netherlands-based influencer on Instagram with over 5.5 million followers.
Expectancy among marketers to use online commercials more often or not in the next three years in the Netherlands from 2017 to 2019
marketers; The figures have been taken from several publications.
Method of interview
Online omnibus survey
Supplementary notes
This question was phrased by the source as follows: "In hoeverre verwacht u de komende 3 jaar gebruik te maken van: (...)" (in English: To what extent do you expect to use (...) in the coming three years").
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Quadia Online Video. (August 28, 2019). Expectancy among marketers to use online commercials more often or not in the next three years in the Netherlands from 2017 to 2019 [Graph]. In Statista. Retrieved October 09, 2024, from https://www.statista.com/statistics/916215/expectancy-of-online-commercial-use-among-marketers-in-the-netherlands/
Quadia Online Video. "Expectancy among marketers to use online commercials more often or not in the next three years in the Netherlands from 2017 to 2019." Chart. August 28, 2019. Statista. Accessed October 09, 2024. https://www.statista.com/statistics/916215/expectancy-of-online-commercial-use-among-marketers-in-the-netherlands/
Quadia Online Video. (2019). Expectancy among marketers to use online commercials more often or not in the next three years in the Netherlands from 2017 to 2019. Statista. Statista Inc.. Accessed: October 09, 2024. https://www.statista.com/statistics/916215/expectancy-of-online-commercial-use-among-marketers-in-the-netherlands/
Quadia Online Video. "Expectancy among Marketers to Use Online Commercials More Often or Not in The next Three Years in The Netherlands from 2017 to 2019." Statista, Statista Inc., 28 Aug 2019, https://www.statista.com/statistics/916215/expectancy-of-online-commercial-use-among-marketers-in-the-netherlands/
Quadia Online Video, Expectancy among marketers to use online commercials more often or not in the next three years in the Netherlands from 2017 to 2019 Statista, https://www.statista.com/statistics/916215/expectancy-of-online-commercial-use-among-marketers-in-the-netherlands/ (last visited October 09, 2024)
Expectancy among marketers to use online commercials more often or not in the next three years in the Netherlands from 2017 to 2019 [Graph], Quadia Online Video, August 28, 2019. [Online]. Available: https://www.statista.com/statistics/916215/expectancy-of-online-commercial-use-among-marketers-in-the-netherlands/
