K-pop album sales distribution male artists 2023

In 2023, albums released by popular K-pop group SEVENTEEN amounted to 18.6 percent of total music albums sold in South Korea that year. Other popular artists included Stray Kids, TXT, and NCT DREAM.

K-pop album sales

SEVENTEEN and Stray Kids made history in 2023 by breaking pre-sale and general sale records, dominating the top four spots in the year's best-selling boy group albums. SEVENTEEN's album sales exceeded 16 million in 2023, surpassing even the globally renowned boy band BTS. Similarly, Stray Kids also achieved remarkable growth in album sales, doubling from the previous year to over 10 million, showcasing the group’s rising popularity.

Successful artists under HYBE

SEVENTEEN is under the music label Pledis Entertainment, a subsidiary of HYBE Corporation, making them label mates with BTS. In the past year, BTS members focused on solo projects or fulfilled their mandatory military service, resulting in lower group sales. Among notable artists under HYBE, NewJeans stands out, having sold over four million albums despite having had only two years of experience in the industry.

Distribution of K-pop male artist music album sales in South Korea in 2023

Characteristic	Share of music album sales
SEVENTEEN	18.6%
Stray Kids	12.6%
TXT	7.5%
NCT DREAM	5.8%
ENHYPEN	4.7%
ZEROBASEONE	4.5%
ATEEZ	3.9%
NCT 127	3.5%
Jungkook (BTS)	3.1%
V (BTS)	2.6%
EXO	2.4%
TREASURE	2.3%
Jimin (BTS)	2%
THE BOYZ	1.6%
Agust D (BTS)	1.5%
Other	23.3%