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Digital ad request distribution in the United Kingdom (UK) Q1 2017-Q4 2018, by format
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Digital ad request distribution in the United Kingdom (UK) Q1 2017-Q4 2018, by format
Share of digital ad requests in the United Kingdom (UK) from 1st quarter 2017 to 4th quarter 2018, by format
This statistic shows the distribution of digital ad requests in the United Kingdom (UK) from the first quarter of 2017 to the fourth quarter of 2018, broken down by format. According to data provided by Smaato, 95.4 percent of ad requests in the UK were for display advertising in the fourth quarter of 2018.
Share of digital ad requests in the United Kingdom (UK) from 1st quarter 2017 to 4th quarter 2018, by format
| Display | Video | |
|---|---|---|
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| Display | Video | |
|---|---|---|
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
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Description
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This statistic shows the distribution of digital ad requests in the United Kingdom (UK) from the first quarter of 2017 to the fourth quarter of 2018, broken down by format. According to data provided by Smaato, 95.4 percent of ad requests in the UK were for display advertising in the fourth quarter of 2018.
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- Show publisher information
- Release date
- April 2018
- In cooperation with:
- Region
- United Kingdom
- Survey time period
- January 1, 2014 to December 31, 2018
- Special properties
- Smaato network
Source
- Show sources information
- Show publisher information
- Release date
- April 2018
- In cooperation with:
More information
- Region
- United Kingdom
- Survey time period
- January 1, 2014 to December 31, 2018
- Special properties
- Smaato network
Other statistics on the topic
Digital Market Outlook: digital advertising revenue in selected countries 2018
Digital Market Outlook: digital advertising revenue in European countries 2018
Digital Market Outlook: digital advertising revenue in the UK 2016-2022, by format
Digital Market Outlook: display advertising revenue in the UK 2016-2022, by industry
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Statistics on "Banner advertising in the United Kingdom"
- Overview
The most important statistics
- Digital advertising revenue in the United Kingdom (UK) from 2016 to 2022, by format (in million U.S. dollars)Digital Market Outlook: digital advertising revenue in the UK 2016-2022, by format
- Digital advertising revenue in the United Kingdom (UK) from 2016 to 2022, by mobile and desktop (in million U.S. dollars)Digital Market Outlook: digital advertising revenue in the UK 2016-2022, by device
- Digital display advertising revenue in the United Kingdom (UK) from 2016 to 2022, by industry (in million U.S. dollars)Digital Market Outlook: display advertising revenue in the UK 2016-2022, by industry
- Revenue
The most important statistics
- Digital banner advertising revenue in the United Kingdom (UK) from 2016 to 2022 (in million U.S. dollars)Digital Market Outlook: banner ad revenue in the UK 2016-2022
- Digital banner advertising revenue in the United Kingdom (UK) from 2016 to 2022, by device (in million U.S. dollars)Digital Market Outlook: banner advertising revenue in the UK 2016-2022, by device
- Digital banner advertising revenue growth in the United Kingdom (UK) from 2017 to 2022Digital Market Outlook: banner advertising revenue change in the UK 2017-2022
- Digital banner advertising revenue growth in the United Kingdom (UK) from 2017 to 2022, by deviceDigital Market Outlook: banner ad revenue change UK 2017-2022, by device
- Digital banner advertising average revenue per internet user in the United Kingdom (UK) from 2016 to 2022 (in U.S. dollars)Digital Market Outlook: banner ad revenue per internet user UK 2016-2022
- Digital banner advertising average revenue per internet user in the United Kingdom (UK) from 2016 to 2022, by device (in U.S. dollars)Digital Market Outlook: banner ad revenue per internet user UK 2016-2022, by device
- Digital banner advertising revenue as percentage of gross domestic product (GDP) in the United Kingdom (UK) from 2016 to 2022Digital Market Outlook: banner ad revenue as share of GDP in the UK 2016-2022
- Digital banner advertising revenue as percentage of gross domestic product (GDP) in the United Kingdom (UK) from 2016 to 2022, by deviceDigital Market Outlook: banner ad revenue as share of GDP UK 2016-2022, by device
- Country Comparisons
The most important statistics
- Digital advertising spending in selected countries worldwide in 2018 (in billion U.S. dollars)Digital Market Outlook: digital advertising revenue in selected countries 2018
- Digital advertising revenue in selected countries in Europe in 2018 (in million U.S. dollars)Digital Market Outlook: digital advertising revenue in European countries 2018
- Digital banner advertising spending in selected countries worldwide in 2018 (in billion U.S. dollars)Digital Market Outlook: banner advertising revenue in selected countries 2018
- Digital banner advertising revenue in selected European countries in 2018 (in billion U.S. dollars)Digital Market Outlook: banner advertising revenue in European countries 2018
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Digital ad request distribution in Germany Q1 2017-Q4 2018, by format
- Mexico: growth of display ad spend 2016-2017, by type
- Share of mobile ad requests in Canada Q1 2017 - Q4 2018, by format
- Distribution of mobile advertising spending in the UK from 2011 to 2016, by format
- Rich media video display ads: performance metrics worldwide 2014, by category
- Mobile advertising spending growth in the United Kingdom (UK) 2013-2018, by format
- Quarterly request share display and video advertisements Australia Q1 2017- Q4 2018
- Quarterly request share display/video advertisements Japan Q1 2017- Q4 2018
- Quarterly request share display/video advertisements in China Q1 2017-Q4 2018
- Online video share of display advertising expenditure in France 2011-2015
- Quarterly request share display/video advertisements South Korea Q1 2017- Q4 2018
- Canada: programmatic video advertising adoption level 2014
- Priorities for programmatic video ads according to marketers in the UK 2017
- Performance indicators used for ad video campaign success in the UK 2017
- Time-in-view of desktop video ads in Europe H1 2018, by country
Studies
- Video advertising and marketing
- Digital video advertising in the U.S. (DMO)
- Digital video advertising in the United Kingdom
- IAB 2018 Video Ad Spend Study
- Digital advertising in Europe
- Advertising in the United Kingdom (UK)
- Advertising in Europe
- Advertising in Turkey
- Banner advertising in the United Kingdom
- CrossPlatform Video Advertising Accelerates
- Digital advertising in the United Kingdom (UK)
- Video Advertising Metrics Report 2011
- Forward Markets 2013–2018: Moving Direct Display Ad Sales onto the RTB Platform
- Digital advertising in the U.S.
- Digital advertising formats in the U.S.
Statistics on "Banner advertising in the United Kingdom"
- Digital advertising revenue in the United Kingdom (UK) from 2016 to 2022, by format (in million U.S. dollars)
- Digital advertising revenue in the United Kingdom (UK) from 2016 to 2022, by mobile and desktop (in million U.S. dollars)
- Digital display advertising revenue in the United Kingdom (UK) from 2016 to 2022, by industry (in million U.S. dollars)
- Digital banner advertising revenue in the United Kingdom (UK) from 2016 to 2022 (in million U.S. dollars)
- Digital banner advertising revenue in the United Kingdom (UK) from 2016 to 2022, by device (in million U.S. dollars)
- Digital banner advertising revenue growth in the United Kingdom (UK) from 2017 to 2022
- Digital banner advertising revenue growth in the United Kingdom (UK) from 2017 to 2022, by device
- Digital banner advertising average revenue per internet user in the United Kingdom (UK) from 2016 to 2022 (in U.S. dollars)
- Digital banner advertising average revenue per internet user in the United Kingdom (UK) from 2016 to 2022, by device (in U.S. dollars)
- Digital banner advertising revenue as percentage of gross domestic product (GDP) in the United Kingdom (UK) from 2016 to 2022
- Digital banner advertising revenue as percentage of gross domestic product (GDP) in the United Kingdom (UK) from 2016 to 2022, by device
- Digital advertising spending in selected countries worldwide in 2018 (in billion U.S. dollars)
- Digital advertising revenue in selected countries in Europe in 2018 (in million U.S. dollars)
- Digital banner advertising spending in selected countries worldwide in 2018 (in billion U.S. dollars)
- Digital banner advertising revenue in selected European countries in 2018 (in billion U.S. dollars)
- Share of digital ad requests in Germany from 1st quarter 2017 to 4th quarter 2018, by format
- Change in display advertising spending in Mexico from 2016 to 2017, by type
- Share of mobile ad requests in Canada from 1st quarter 2017 to 4th quarter 2018, by format
- Distribution of mobile advertising spending in the United Kingdom from 2011 to 2016, by format
- Performance metrics for rich media video display ads in worldwide in 1st half 2014, by category
- Growth of mobile advertising spending in the United Kingdom (UK) from 2013 to 2018, by format
- Quarterly share of video and display ad requests in Australia from the 1st quarter 2017 to the 4th quarter 2018
- Quarterly share of video and display ad requests in Japan from 1st quarter 2017 to 4th quarter 2018
- Quarterly share of video and display ad requests in China from 1st quarter 2017 to 4th quarter 2018
- Share of online video among total display advertising investment in France from 2011 to 2015
- Quarterly share of video and display ad requests in South Korea from the 1st quarter 2017 to the 4th quarter 2018
- Percentage of marketers in Canada who were using programmatic video advertising as of October 2014
- Priorities for programmatic video advertising according to media professionals in the United Kingdom (UK) in 2017
- Methods used by media agencies to measure video advertising campaign success in the United Kingdom (UK) in 2017
- Time-in-view for desktop video advertising in selected European countries in the 1st half of 2018 (in seconds)
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