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Digital ad request distribution in the United Kingdom (UK) Q1 2017-Q4 2018, by format
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Digital ad request distribution in the United Kingdom (UK) Q1 2017-Q4 2018, by format
Share of digital ad requests in the United Kingdom (UK) from 1st quarter 2017 to 4th quarter 2018, by format
by Katrin Kienast,
last edited
Apr 10, 2019
This statistic shows the distribution of digital ad requests in the United Kingdom (UK) from the first quarter of 2017 to the fourth quarter of 2018, broken down by format. According to data provided by Smaato, 95.4 percent of ad requests in the UK were for display advertising in the fourth quarter of 2018.
Share of digital ad requests in the United Kingdom (UK) from 1st quarter 2017 to 4th quarter 2018, by format
| Display | Video | |
|---|---|---|
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| Display | Video | |
|---|---|---|
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
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by Katrin Kienast,
last edited
Apr 10, 2019
This statistic shows the distribution of digital ad requests in the United Kingdom (UK) from the first quarter of 2017 to the fourth quarter of 2018, broken down by format. According to data provided by Smaato, 95.4 percent of ad requests in the UK were for display advertising in the fourth quarter of 2018.
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- Release date
- April 2018
- In cooperation with:
- Region
- United Kingdom
- Survey time period
- January 1, 2014 to December 31, 2018
- Special properties
- Smaato network
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- April 2018
- In cooperation with:
More information
- Region
- United Kingdom
- Survey time period
- January 1, 2014 to December 31, 2018
- Special properties
- Smaato network
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Statistics on "Banner advertising in the United Kingdom"
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Statistics
- Digital ad request distribution in Germany Q1 2017-Q4 2018, by format
- Share of mobile ad requests in Canada Q1 2017 - Q4 2018, by format
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Studies
- Digital video advertising in the U.S. (DMO)
- Video advertising and marketing
- Digital video advertising in the United Kingdom
- In-App Engagement and Conversion Report 2019
- IAB 2018 Video Ad Spend Study
- Digital advertising in Europe
- Advertising in Europe
- Advertising in Turkey
- Banner advertising in the United Kingdom
- CrossPlatform Video Advertising Accelerates
- Advertising in the United Kingdom (UK)
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- Video Advertising Metrics Report 2011
- Forward Markets 2013–2018: Moving Direct Display Ad Sales onto the RTB Platform
- Advertising market in the U.S.
Statistics on "Banner advertising in the United Kingdom"
- Digital advertising revenue in the United Kingdom (UK) from 2016 to 2022, by format (in million U.S. dollars)
- Digital advertising revenue in the United Kingdom (UK) from 2016 to 2022, by mobile and desktop (in million U.S. dollars)
- Digital display advertising revenue in the United Kingdom (UK) from 2016 to 2022, by industry (in million U.S. dollars)
- Digital banner advertising revenue in the United Kingdom (UK) from 2016 to 2022 (in million U.S. dollars)
- Digital banner advertising revenue in the United Kingdom (UK) from 2016 to 2022, by device (in million U.S. dollars)
- Digital banner advertising revenue growth in the United Kingdom (UK) from 2017 to 2022
- Digital banner advertising revenue growth in the United Kingdom (UK) from 2017 to 2022, by device
- Digital banner advertising average revenue per internet user in the United Kingdom (UK) from 2016 to 2022 (in U.S. dollars)
- Digital banner advertising average revenue per internet user in the United Kingdom (UK) from 2016 to 2022, by device (in U.S. dollars)
- Digital banner advertising revenue as percentage of gross domestic product (GDP) in the United Kingdom (UK) from 2016 to 2022
- Digital banner advertising revenue as percentage of gross domestic product (GDP) in the United Kingdom (UK) from 2016 to 2022, by device
- Digital advertising spending in selected countries worldwide in 2018 (in billion U.S. dollars)
- Digital advertising revenue in selected countries in Europe in 2018 (in million U.S. dollars)
- Digital banner advertising spending in selected countries worldwide in 2018 (in billion U.S. dollars)
- Digital banner advertising revenue in selected European countries in 2018 (in billion U.S. dollars)
- Share of digital ad requests in Germany from 1st quarter 2017 to 4th quarter 2018, by format
- Share of mobile ad requests in Canada from 1st quarter 2017 to 4th quarter 2018, by format
- Change in display advertising spending in Mexico from 2016 to 2017, by type
- Distribution of mobile advertising spending in the United Kingdom from 2011 to 2016, by format
- Performance metrics for rich media video display ads in worldwide in 1st half 2014, by category
- Growth of mobile advertising spending in the United Kingdom (UK) from 2013 to 2018, by format
- Quarterly share of video and display ad requests in Australia from the 1st quarter 2017 to the 4th quarter 2018
- Quarterly share of video and display ad requests in Japan from 1st quarter 2017 to 4th quarter 2018
- Quarterly share of video and display ad requests in China from 1st quarter 2017 to 4th quarter 2018
- Share of online video among total display advertising investment in France from 2011 to 2015
- Quarterly share of video and display ad requests in South Korea from the 1st quarter 2017 to the 4th quarter 2018
- Leading challenges of video advertising according to marketers in Canada as of October 2014
- How would you rank the following tactics for digital video customer engagement?
- Percentage of marketers in Canada who were using programmatic video advertising as of October 2014
- Priorities for programmatic video advertising according to media professionals in the United Kingdom (UK) in 2017
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