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Italy: shopping driven by discount vouchers 2018, by gender of consumers

Average value of shopping driven by discount vouchers* in Italy in 2018, by gender of consumers

by Daniela Coppola, last edited Oct 19, 2018
Italy: shopping driven by discount vouchers 2018, by gender of consumers This chart depicts the results of a poll about the average value of shopping driven by discount vouchers in Italy in 2018, by gender of consumers. Overall 31.6 percent of women who received a discount voucher in the previous three months made purchases amounting up to 50 euros, while only 29.9 percent of men spent the same amount. Considering the range value between 100 and 499 euros, 6.4 percent of male consumers made purchases, overrating women with 3.6 percent.
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Average value of shopping driven by discount vouchers* in Italy in 2018, by gender of consumers

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