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Share of shoppers buying home improvement products online in Europe 2017, by country

Share of consumers purchasing home improvement products online in Europe in 2017, by country*

by Tugba Sabanoglu, last edited Nov 1, 2018
Share of shoppers buying home improvement products online in Europe 2017, by country This statistic presents the share of consumers purchasing home improvement products online in Europe in 2017, by country. Among the selected countries, shoppers in Germany and the United Kingdom are most likely to buy home improvement products online, with 11.6 percent and 10.6 percent using this purchase channel in 2017. In comparison, only 4.4 percent of French consumers and four percent of Belgian consumers shopped online for home improvement products in 2017. This data was provided by USP Marketing Consultancy.
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Share of consumers purchasing home improvement products online in Europe in 2017, by country*

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