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Goods purchased online in Italy 2017, by category
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Goods purchased online in Italy 2017, by category
Most purchased goods while shopping online in Italy in 2017, by category
by Statista Research Department,
last edited
Aug 29, 2019
This statistic illustrates the results of a survey on the most purchased goods online by Italians consumers in 2017, by category.
As of the survey period, 64 percent of the respondents reported that they purchased fashion products and footwear, while only 20 percent stated that they purchased food products online.
Most purchased goods while shopping online in Italy in 2017, by category
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Description
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More information
by Statista Research Department,
last edited
Aug 29, 2019
This statistic illustrates the results of a survey on the most purchased goods online by Italians consumers in 2017, by category.
As of the survey period, 64 percent of the respondents reported that they purchased fashion products and footwear, while only 20 percent stated that they purchased food products online.
- Show sources information
- Show publisher information
- Release date
- October 2018
- In cooperation with:
- Region
- Italy
- Survey time period
- October 25-27, 2017
- Number of respondents
- 1,017 respondents
- Special properties
- Online shoppers
- Supplementary notes
- Multiple answers were possible.
Source
- Show sources information
- Show publisher information
- Release date
- October 2018
- In cooperation with:
More information
- Region
- Italy
- Survey time period
- October 25-27, 2017
- Number of respondents
- 1,017 respondents
- Special properties
- Online shoppers
- Supplementary notes
- Multiple answers were possible.
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Statistics on "E-commerce in Italy"
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Importance free return when shopping online in Italy 2017-2018
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- Share of individuals purchasing heavy home furniture online in Italy 2017-2018
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- Distribution of regular e-commerce customers in Italy Q1 2018, by municipality size
- Distribution of e-commerce customers using smartphones in Italy Q1 2018, by age group
- Average age of online shoppers in Italy Q1 2018, by product category
- E-commerce customers in Italy 2018, by frequency of purchase
- Number of e-commerce users in Italy 2018, by purchase frequency
- Operating systems used while shopping online in Italy 2017
- Distribution of online shoppers during Black Friday in Italy 2017, by device
- Distribution of online shoppers during Cyber Monday 2017, by device
- Devices used for online shopping search 2017, by type
- Devices used for regular online shopping in Italy 2017
- Preferred digital payment methods in Italy 2017
- Average expenditure on e-commerce websites in Italy Q1 2018, by payment method
- Distribution of online payment methods in Italy Q1 2018, by type of good
- Reasons for not buying online among e-commerce users in Italy 2016
- Importance free return when shopping online in Italy 2017-2018
- Distribution of online purchases of small furniture in Italy 2018, by frequency
- Importance of efficient search engine & filters when buying online in Italy 2017-2018
- Importance of transparent and complete delivery costs in Italy 2017-2018
- Distribution of online purchases of books in Italy 2018, by frequency
- Online purchases of fresh food & beverages in Italy 2017-2018
- Importance of paying with credit card when shopping online in Italy 2017-2018
- Distribution of online shoppers during Black Friday in Italy 2017, by age group
- Distribution of online purchases of sport products in Italy 2018, by frequency
- Share of individuals purchasing heavy home furniture online in Italy 2017-2018
- Distribution of online shoppers during Cyber Monday in Italy 2017, by gender
- Importance of rescheduling deliveries when shopping online in Italy 2017-2018
- Online purchases of CDs, DVDs, and video games in Italy 2017-2018
- Share of individuals purchasing books online 2017-2018
- Distribution of online shoppers during Cyber Monday in Italy 2017, by age group
- Distribution of online purchase of DVDs, CDs, videogames in Italy 2018, by frequency
- Importance of no hidden when shopping online in Italy 2017-2018
- Italy: users discovering new products on the internet 2016
- Italy: users discovering new products on the internet 2016
- Main drivers to buy online for the first time in Italy 2016
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