Preferred smartphone shopping channel in the U.S. 2017

Preferred channel for online purchases via smartphone according to smartphone shoppers in the United States as of November 2017

by J. Clement, last edited Nov 26, 2018
Preferred smartphone shopping channel in the U.S. 2017 This statistic presents information on the shopping channel preferences of U.S. smartphone shoppers as of November 2017. According to Loqate, a GBG solution, 42 percent of respondents preferred to make purchases via smartphone through a retailer's app. This option was particularly popular among 18 to 24 year old smartphone shoppers.
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Preferred channel for online purchases via smartphone according to smartphone shoppers in the United States as of November 2017

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Share of respondents
Retailer’s app 42%
I don’t have a preference 32%
Retailer’s mobile-optimised website 25%
Don’t know 2%
Share of respondents
Retailer’s app 42%
I don’t have a preference 32%
Retailer’s mobile-optimised website 25%
Don’t know 2%
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by J. Clement, last edited Nov 26, 2018
This statistic presents information on the shopping channel preferences of U.S. smartphone shoppers as of November 2017. According to Loqate, a GBG solution, 42 percent of respondents preferred to make purchases via smartphone through a retailer's app. This option was particularly popular among 18 to 24 year old smartphone shoppers.
Show more
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Statistics on "Mobile commerce in the United States"
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