Most important criterion when buying dairy products in China 2017

This statistic shows the results of a survey about the dairy products purchasing criteria among consumers in China as of October 2017. During the survey period, around 17 percent of respondents in China said that brand and word-of-mouth is the most important factor when considering buying dairy products.

First consideration factor when purchasing dairy products among consumers in China as of October 2017

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Source

Release date

May 2018

Region

China

Survey time period

October 2017

Number of respondents

2,400 respondents

Age group

20-60 years

Special properties

among residents of ten major cities in China; average monthly household income of 21,985 yuan

Method of interview

Face-to-face interview, online survey

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