Try our corporate solution for free!
(212) 419-8286

Preferred athletic apparel and sportswear brands among Canadian consumers 2020

Nike was the preferred athletic and sportswear brand among almost one quarter of Canadians who were surveyed by ProdegeMR in 2020. Adidas and Under Armour ranked in second and third places among respondents, with a 15.85 and 13.18 percent share of the vote, respectively.

Nike origins

Nike was founded in 1964 under the original name Blue Ribbon Sports. The first retail outlet was opened in 1966 and the Nike branded shoe was launched in 1972. The company changed its name to Nike, Inc. in 1978 and subsequently went public in 1980. In 2019, Nike’s worldwide revenue reached approximately 39.12 billion U.S. dollars and there were 29 Nike stores across Canada.

Canadian shopping preferences

Despite the clear preference for Nike branded athletic and sportswear in Canada, the most important things which consumers considered before buying athletic apparel and sportswear were comfort, price and quality. Just over five percent of survey respondents stated that brand was a leading purchase influence in a recent survey.

Favorite athletic apparel and sportswear brands among consumers in Canada as of August 2020

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% discount until May 31st
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

In cooperation with
Release date

August 2020



Survey time period

August 2020

Number of respondents

3,801 respondents

Method of interview

Online survey

Supplementary notes

The question was phrased by the source as follows: "What is your favorite brand of athletic apparel/sportswear?"
Figures have been rounded.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* Prices do not include sales tax.

Statistics on "Sporting goods in Canada"

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.