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Household penetration rates of the leading home care brands in the United States 2017
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Household penetration rates of the leading home care brands in the United States 2017
Leading home care brands' household penetration rates in the United States in 2017*
This statistic presents the leading twenty home care brands in the United States in 2017, ranked by household penetration. That year, Clorox was the leading brand for home care in the United States, with a household penetration rate of 66.6 percent.
Leading home care brands' household penetration rates in the United States in 2017*
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Description
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This statistic presents the leading twenty home care brands in the United States in 2017, ranked by household penetration. That year, Clorox was the leading brand for home care in the United States, with a household penetration rate of 66.6 percent.
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- Release date
- May 2018
- Region
- United States
- Survey time period
- 52-week period between November 2016 and October 2017
- Supplementary notes
- * Household penetration rate refers to the share of households buying a brand.
Source
- Show sources information
- Show publisher information
- Release date
- May 2018
More information
- Region
- United States
- Survey time period
- 52-week period between November 2016 and October 2017
- Supplementary notes
- * Household penetration rate refers to the share of households buying a brand.
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Further Content: Statistics, Studies, and Topic Pages
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- Household penetration rates of the leading home care brands worldwide 2017
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Studies
- Cleaning products industry in the U.S.
- Cleaning products in Europe
- Cleaning products in France
- Cleaning products in the United Kingdom (UK)
- Household cleaning products market in Italy
- Household cleaner consumption in the UK (Kantar Media TGI)
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