Political news: importance of likeable anchors in the U.S. 2018

This statistic shows the level of importance of likeable anchors or contributors when deciding where to consume political news among adults in the United States as of November 2018. The data reveals that the majority of responding U.S. adults admitted that likeable anchors or contributors are somewhat or very important to them when deciding where to consume political news, with just eight percent saying that likeability of political news hosts was not important at all.

Level of importance of likeable anchors or contributors when deciding where to consume political news among adults in the United States as of November 2018

Share of respondents
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Sources

Release date

November 2018

Region

United States

Survey time period

November 6 to 7, 2018

Number of respondents

2,202 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Question: 'How important are the following in deciding where to consume news about politics?' Has likeable anchors or contributors

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Statistics on "TV news in the U.S."

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