This statistic shows the most important factors deterring customers from using BigTech's financial services according to customers worldwide in 2018. In 2018, 47.6 percent of retail banking customers said that didn't trust BigTech firms.
Most important factors deterring customers from BigTech's financial services according to customers worldwide in 2018
Multiple answers were possible.
The percentages represent the respondents who said that the factor was important or very important.
The source referenced Google, Apple, Amazon, Facebook and Alibaba in the question.
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Capgemini, & EFMA. (September 20, 2018). Most important factors deterring customers from BigTech's financial services according to customers worldwide in 2018 [Graph]. In Statista. Retrieved February 25, 2020, from https://www.statista.com/statistics/946913/deter-customers-bigtech-financial-services-worldwide/
Capgemini, und EFMA. "Most important factors deterring customers from BigTech's financial services according to customers worldwide in 2018." Chart. September 20, 2018. Statista. Accessed February 25, 2020. https://www.statista.com/statistics/946913/deter-customers-bigtech-financial-services-worldwide/
Capgemini, EFMA. (2018). Most important factors deterring customers from BigTech's financial services according to customers worldwide in 2018. Statista. Statista Inc.. Accessed: February 25, 2020. https://www.statista.com/statistics/946913/deter-customers-bigtech-financial-services-worldwide/
Capgemini, and EFMA. "Most Important Factors Deterring Customers from Bigtech's Financial Services According to Customers Worldwide in 2018." Statista, Statista Inc., 20 Sep 2018, https://www.statista.com/statistics/946913/deter-customers-bigtech-financial-services-worldwide/
Capgemini & EFMA, Most important factors deterring customers from BigTech's financial services according to customers worldwide in 2018 Statista, https://www.statista.com/statistics/946913/deter-customers-bigtech-financial-services-worldwide/ (last visited February 25, 2020)
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