This statistic shows the most important factors for consumers when purchasing toys for a child in the United States as of 2018. The survey revealed that price was ranked as the most important factor by 33 percent of U.S. consumers when buying toys for their children.
Rank what matters most when buying toys for you child?*
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Field Agent. (October 11, 2018). Rank what matters most when buying toys for you child?* [Graph]. In Statista. Retrieved January 17, 2025, from https://www.statista.com/statistics/949044/most-important-factors-for-consumers-when-purchasing-childrens-toys-us/?__sso_cookie_checker=failed
Field Agent. "Rank what matters most when buying toys for you child?*." Chart. October 11, 2018. Statista. Accessed January 17, 2025. https://www.statista.com/statistics/949044/most-important-factors-for-consumers-when-purchasing-childrens-toys-us/?__sso_cookie_checker=failed
Field Agent. (2018). Rank what matters most when buying toys for you child?*. Statista. Statista Inc.. Accessed: January 17, 2025. https://www.statista.com/statistics/949044/most-important-factors-for-consumers-when-purchasing-childrens-toys-us/?__sso_cookie_checker=failed
Field Agent. "Rank What Matters Most When Buying Toys for You Child?*." Statista, Statista Inc., 11 Oct 2018, https://www.statista.com/statistics/949044/most-important-factors-for-consumers-when-purchasing-childrens-toys-us/?__sso_cookie_checker=failed
Field Agent, Rank what matters most when buying toys for you child?* Statista, https://www.statista.com/statistics/949044/most-important-factors-for-consumers-when-purchasing-childrens-toys-us/?__sso_cookie_checker=failed (last visited January 17, 2025)
Rank what matters most when buying toys for you child?* [Graph], Field Agent, October 11, 2018. [Online]. Available: https://www.statista.com/statistics/949044/most-important-factors-for-consumers-when-purchasing-childrens-toys-us/?__sso_cookie_checker=failed