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Global Instagram influencer marketing spending 2013-2020

Published by A. Guttmann, Oct 30, 2020
The statistic shows the Instagram influencer marketing spending worldwide from 2013 to 2020. In 2018, global spending on Instagram influencer marketing reached 5.67 billion U.S dollars and IInfluencerDB projected that the figure will further grow to 8.08 billion by the end of 2020.

Instagram influencer marketing spending worldwide from 2013 to 2020 (in million U.S. dollars)

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© Statista 2020

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Source

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In cooperation with
InfluencerDB
Release date

November 2018

Region

Worldwide

Survey time period

2013 to 2018

Special properties

all values are estimates

Supplementary notes

*Forecast.

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