Premium
Premium statistics

Industry-specific and extensively researched technical data (partially from exclusive partnerships).

A paid subscription is required for full access.

Active Instagram influencers share 2013-2018, by number of followers

Distribution of active Instagram influencer accounts between 2013 and 2018, by number of followers

by A. Guttmann, last edited Dec 14, 2018
Active Instagram influencers share 2013-2018, by number of followers The statistic shows the distribution of active Instagram influencer accounts between 2013 and 2018, by number of followers. In the measured period, InfluencerDB found that a vast majority of active influencers on Instagram had a follower base between 15 and 100 thousand, while only one percent had more than five million followers. All in all, InfluencerDB estimates that active influencers account for 39 percent of all Instagram accounts with more than 15 thousand followers.
Show more

Distribution of active Instagram influencer accounts between 2013 and 2018, by number of followers

Spending in million U.S. dollars
--
--
--
--
--
Spending in million U.S. dollars
--
--
--
--
--
Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1.5m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $49 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$588 / Year

Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1.5m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $49 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$588 / Year

Download Settings Share
Download started
Please be patient - this may take a moment
by A. Guttmann, last edited Dec 14, 2018
The statistic shows the distribution of active Instagram influencer accounts between 2013 and 2018, by number of followers. In the measured period, InfluencerDB found that a vast majority of active influencers on Instagram had a follower base between 15 and 100 thousand, while only one percent had more than five million followers. All in all, InfluencerDB estimates that active influencers account for 39 percent of all Instagram accounts with more than 15 thousand followers.
Show more
Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
Related Studies: Available to Download in PDF or PPTX Format
Instagram marketing and advertising
Instagram marketing and advertising

All Information
in one Presentation

Instagram marketing and advertising

Everything On "Instagram marketing and advertising" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

Other Reports & Dossiers
Statista is a great source of knowledge, and pretty helpful to manage the daily work.
Christof Baron

Christof Baron
CEO, MindShare Germany

Statistics on "Influencer marketing"
  • Overview & financials
  • Strategies & tactics
  • Instagram influencers
The most important statistics
  • YouTube & video influencers
  • Fashion, cosmetics & luxury infuencers
  • Consumer perception
Discover Statista
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Learn more about how Statista can support your business.
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.