Use of loyalty cards in the Netherlands 2018

Published by
Kasia Davies,
Jan 14, 2025
This statistic displays the most frequently used loyalty cards in the Netherlands in 2018. The Albert Heijn bonus card was the most frequently used loyalty card in the Netherlands according to this survey. Nearly 90 percent of respondents participating in this survey who owned the Albert Heijn loyalty card also used it.

Most frequently used loyalty cards in the Netherlands in 2018

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Source

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Release date

October 2018

Region

Netherlands

Survey time period

2018

Number of respondents

4,000 respondents

Special properties

consumers owning the card

Supplementary notes

The source does not provide information on the original wording used during the survey. Thus, the wording chosen for this statistic may differ slightly from the one in the survey. The source does not specify the date of survey or survey method.

The survey covered 136 loyalty cards in eight different branches.

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