U.S. shoppers who return unwanted items after use by generation 2018

This statistic displays the share of shoppers who return products because they do not need it anymore after use in the United States as of August 2018, by generation. Some 25.2 percent of Millennial 1 survey respondents stated that they have returned an item after use because they did not need it anymore.

Shoppers who return used products to stores in the United States as of August 2018, by generation*

Share of respondents
Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

only $59 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Release date

December 2018


United States

Survey time period

August 16 to August 31, 2018

Number of respondents

1,200 respondents

Age group

18 years and older

Supplementary notes

* The question was phrased by the source as follows: "Have you ever returned a product after you used it just because you didn't need it anymore?"
The generation breakdowns are as follows:
Millennial 1: 18-27 years
Millennial 2: 28-36 years
Generation X: 37-52 years
Baby Boomer: 53-71 years
Silent Generations: 72 years or older

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Single Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$59 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.

Statistics on "Millennials in the U.S.: Consumer goods and shopping behavior"

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.