Reasons why South Korean road shops struggle 2018

This statistic presents the results of a survey about cosmetics shops in South Korea in 2018. When asked for the reason why so-called road shops were facing problems in South Korea, most respondents, almost 52 percent, suggested that the increase in online shopping was one of the main reasons.

Reasons why street cosmetics stores (road shops) face problems in South Korea 2018

Share of respondents
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Release date

January 2019


South Korea

Survey time period


Number of respondents

1,000 respondents

Age group

13-59 years

Special properties

women only

Method of interview

Online Access Panel

Supplementary notes

"Road shops" are popular cosmetic chain shops that are aiming for a younger target group and are more often found on regular streets than in department stores, due to their lower price.

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Statistics on "Cosmetics market in South Korea"

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