The statistic presents the leading categories of products presented in unbox videos on YouTube by influencers worldwide as of October 2018. An unbox video is that in which a person takes the viewer though a process of opening the packaging of a product and reviews its the initial use. According to the study findings, the majority of influencer unbox videos on YouTube were about toys, at 29 percent.
Leading categories of products presented in unbox videos on YouTube by influencers worldwide as of October 2018
based on an analysis of 3,000 haul and unbox videos
Supplementary notes
The remaining categories included: Food, headphones, beauty and makeup, smartwatches, and appliances and each accounted for 2 percent of the unbox videos.
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Shorr Packaging Company. (December 2, 2018). Leading categories of products presented in unbox videos on YouTube by influencers worldwide as of October 2018 [Graph]. In Statista. Retrieved October 09, 2024, from https://www.statista.com/statistics/957147/youtube-influencer-unbox-video-product-categories/
Shorr Packaging Company. "Leading categories of products presented in unbox videos on YouTube by influencers worldwide as of October 2018." Chart. December 2, 2018. Statista. Accessed October 09, 2024. https://www.statista.com/statistics/957147/youtube-influencer-unbox-video-product-categories/
Shorr Packaging Company. (2018). Leading categories of products presented in unbox videos on YouTube by influencers worldwide as of October 2018. Statista. Statista Inc.. Accessed: October 09, 2024. https://www.statista.com/statistics/957147/youtube-influencer-unbox-video-product-categories/
Shorr Packaging Company. "Leading Categories of Products Presented in Unbox Videos on Youtube by Influencers Worldwide as of October 2018." Statista, Statista Inc., 2 Dec 2018, https://www.statista.com/statistics/957147/youtube-influencer-unbox-video-product-categories/
Shorr Packaging Company, Leading categories of products presented in unbox videos on YouTube by influencers worldwide as of October 2018 Statista, https://www.statista.com/statistics/957147/youtube-influencer-unbox-video-product-categories/ (last visited October 09, 2024)
Leading categories of products presented in unbox videos on YouTube by influencers worldwide as of October 2018 [Graph], Shorr Packaging Company, December 2, 2018. [Online]. Available: https://www.statista.com/statistics/957147/youtube-influencer-unbox-video-product-categories/