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Opinion on perceived misuse when not signed in to a digital platform Australia 2018

This statistic shows the results of a survey about the opinion on perceived misuse of personal information for targeted advertising purposes when not signed in across Australia as of August 2018. During the survey period, 82 percent of respondents from Australia stated to consider keeping track of their online behavior, such as browsing history, viewing habits or search history when not logged in as misuse.

Opinion on perceived misuse of personal information for targeted advertising purposes when not signed in across Australia as of August 2018

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Sources

Release date

November 2018

Region

Australia

Survey time period

July 9 to August 13, 2018

Number of respondents

4,308 respondents

Age group

18 years and older

Method of interview

Online panel

Supplementary notes

The question was phrased by the source as follows: " If you are not signed into an account with a digital platform, would you consider any of the following actions by them a misuse of your personal information?"

Figures may not add up to 100 percent due to rounding.

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