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Ranking of the type of digital interactions French have with brands 2018

Published by Maxime Gautier, Jan 28, 2019
This statistic displays the ranking of the kind of digital interactions French people stated having with brands in 2018. It shows that 23 percent of the respondents declared that they had already purchased online and picked up their purchase at a physical store ("clic & collect").

What do your digital interactions with brands consist of?*

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Release date

May 2018

Region

France

Survey time period

February 28 to March 1, 2018

Number of respondents

1,015 respondents

Age group

18 years and older

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

This question was phrased by the source as follows: "En quoi consistent vos interactions digitales avec les marques?"
Multiple answers were possible.

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