U.S. internet user attitude towards brands' social responsibility 2018

The statistic presents information on the attitude of internet users in the United States towards social responsibility of brands as of November 2018. During the survey, 66 percent of respondents said they thought more brands should take a public stand on important social issues, with further 61 percent claiming they would recommend a brand that aligned with their personal values.

Attitude of internet users in the United States towards social responsibility of brands as of November 2018

Share of respondents
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Sources

Release date

January 2019

Region

United States

Survey time period

November 2 and 12, 2018

Number of respondents

5,024 respondents

Age group

18 years and older

Method of interview

Online survey

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Statistics on "Brands on social media"

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