Based on the 2022 e-commerce survey, the most important reason for Finns to shop online was convenience. Roughly 36 percent of respondents in Finland stated that online shopping was convenient or easy, followed by lower prices of products and a wider selection with 10 percent each. Other common reasons to use e-commerce included avoiding crowds, possibility to compare prices easily, and saving time.
Why do you shop online?
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Paytrail. (October 10, 2023). Why do you shop online? [Graph]. In Statista. Retrieved March 29, 2024, from https://www.statista.com/statistics/964912/consumers-reasons-using-e-commerce-finland/
Paytrail. "Why do you shop online?." Chart. October 10, 2023. Statista. Accessed March 29, 2024. https://www.statista.com/statistics/964912/consumers-reasons-using-e-commerce-finland/
Paytrail. (2023). Why do you shop online?. Statista. Statista Inc.. Accessed: March 29, 2024. https://www.statista.com/statistics/964912/consumers-reasons-using-e-commerce-finland/
Paytrail. "Why Do You Shop Online?." Statista, Statista Inc., 10 Oct 2023, https://www.statista.com/statistics/964912/consumers-reasons-using-e-commerce-finland/
Paytrail, Why do you shop online? Statista, https://www.statista.com/statistics/964912/consumers-reasons-using-e-commerce-finland/ (last visited March 29, 2024)
Why do you shop online? [Graph], Paytrail, October 10, 2023. [Online]. Available: https://www.statista.com/statistics/964912/consumers-reasons-using-e-commerce-finland/