Interest of adults in voice commerce in the U.S. 2021, by gender

Published by
Stephanie Chevalier,
Mar 30, 2022
A 2021 study in the United States revealed that voice commerce was most popular among men than women. Of adults surveyed, 20 percent of those identifying as men said they had already used Smart speakers for shopping, against nine percent for women.

Share of adults interested in voice shopping in the United States in 2021, by gender

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Sources

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Release date

February 2022

Region

United States

Survey time period

December 8, 2021

Age group

18 years and older

Supplementary notes

Numbers may not add up to 100% due to rounding.
The source does not specify the type of survey or the number of respondents.

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Overview

6

Smart speakers & voice assistants

5

Leading brands

5

Voice shoppers

8

Competing shopping options

4

Further related statistics

19

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Topics

U.S. internet user demographics – genderMobile internet usage in the United StatesInternet usage in the United StatesU.S. internet user demographics - age groups
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