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Brand health of department stores in the United Kingdom (UK) 2014-2018

Combined average score of department stores' brand health in the United Kingdom (UK) between September 2014 and September 2018*

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Source

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Release date

January 2019

Region

United Kingdom

Survey time period

September 2014 to September 2018

Method of interview

Online panel

Supplementary notes

* Nationally representative average scores of Debenhams, House of Fraser, John Lewis, and M&S combined.
The source's measurement of brand health includes the metrics Impression, Quality, Value, Satisfaction, Recommend and Reputation.

The source adds the following information: "All of this data is collected in the YouGov Cube, our connected data vault which holds 230,000 data variables collected from over 300,000 YouGov panellists in the UK."

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Statistics on "Department stores in the United Kingdom (UK)"

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