Number of digital voice assistants in use worldwide 2019-2023

As of 2019, there are an estimated 3.25 billion digital voice assistants being used in devices around the world. Forecasts suggest that by 2023 the number of digital voice assistants will reach around eight billion units – a number higher than the world’s population.

Virtual assistants

Virtual assistants, an increasingly commonplace feature of many consumer electronics devices, can respond to commands, provide users with information, and assist in the control of other connected electronics. There are over 110 million virtual assistant users in the United States alone, and the software is especially common in smartphones and smart speakers. As of 2019, Amazon’s Alexa was supported on around 60,000 different smart home devices around the world, providing an excellent example of just how popular the software has become.

“Smart” everything

Virtual assistants have become a key component of the smart device industry, being absolutely integral to the way that consumers interact with their devices. As the industry grows and its technology becomes more advanced, companies are increasingly searching for bigger and better uses of “smart” technology. Tech savvy consumers can now communicate with their connected homes and vehicles in much the same way that they can with their smartphones.

Number of digital voice assistants in use worldwide from 2019 to 2023 (in billions)*

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Sources

Release date

February 2019

Region

Worldwide

Survey time period

2019

Supplementary notes

*Forecast

Juniper counts voice assistants as the pairing of an individual user with a particular assistant and device. That means some users will have multiple assistants in use while others will have none. The firm also includes both consumer and enterprise assistants.

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Statistics on "Smart home"

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