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Italy: share of car buyers who watched videos to aid their purchase decisions 2018

What type(s) of content did you watch?

by Statista Research Department, last edited Mar 13, 2019
Italy: share of car buyers who watched videos to aid their purchase decisions 2018 This statistic illustrates the results of a survey on the different types of videos watched by car buyers when looking to buy a vehicle in Italy in 2018. According to the survey results, the most popular types of video content were feature highlight videos and 360° videos, watched by 35 and 32 percent of respondents respectively.
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What type(s) of content did you watch?

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