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Digital content engagement among consumers in India by category 2019

Ranking of digital content engagement among Indian consumers in 2019, by category*

by Sanika Diwanji, last edited Oct 10, 2019
Digital content engagement among consumers in India by category 2019 According to a survey among Indians in May 2019 about their digital content engagement, it was found that music was the most accessed, downloaded and/or streamed with a ranking of 3.29 by the respondents. Movies or TV shows came second with a ranking of 3.04.
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Ranking of digital content engagement among Indian consumers in 2019, by category*

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