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Banking in Costa Rica: social media follower ratio 2016-2019

The social media follower ratio of banks' profiles on Facebook and Twitter in Costa Rica has been flatlining lately. As of July 2019, the Facebook-Twitter follower ratio amounted to eight, exactly the same recorded during the two previous years. That means that banks' social media profiles in the country had approximately eight times more Facebook followers than Twitter followers. Moreover, that is the same ratio observed in Mexico and Peru recently.

Facebook-Twitter follower ratio of social media banking profiles in Costa Rica from July 2016 to July 2019

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Source

Release date

July 2019

Region

Costa Rica

Survey time period

July 2016 to July 2019

Special properties

Based on number of unique followers

Supplementary notes

Data prior to 2019 were retrieved from the source's earlier releases.
The source does not provide an exact date for data collection.

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