According to a survey conducted in South Korea in early 2024, around 57 percent of respondents stated that MBC News was their most trusted news brand. MBC News overtook YTN, South Korea's first 24-hour news channel, as the most trusted news source in 2023.
Low trust in news
According to the annual survey by Reuters Institute for Study Journalism, South Korea's trust in the news has increased slightly since last year. With a trust rate ranging from 23 to 35 percent depending on the age group, South Koreans are rather skeptical compared to respondents in other countries. Trust in broadcast news tended to be higher compared to newspapers.
Original question:
"How trustworthy would you say news from the following brands is? Use the scale
below, where 0 is ‘not at all trustworthy’ and 10 is ‘completely trustworthy’."
"Trust" was defined as scoring between 6-10 on the 10-point scale.
The brands were scored by the respondents who have heard of the brands.
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Reuters Institute for the Study of Journalism. (June 17, 2024). Most trusted news brands in South Korea as of February 2024 [Graph]. In Statista. Retrieved October 04, 2024, from https://www.statista.com/statistics/981903/south-korea-trusted-news-brands/
Reuters Institute for the Study of Journalism. "Most trusted news brands in South Korea as of February 2024." Chart. June 17, 2024. Statista. Accessed October 04, 2024. https://www.statista.com/statistics/981903/south-korea-trusted-news-brands/
Reuters Institute for the Study of Journalism. (2024). Most trusted news brands in South Korea as of February 2024. Statista. Statista Inc.. Accessed: October 04, 2024. https://www.statista.com/statistics/981903/south-korea-trusted-news-brands/
Reuters Institute for the Study of Journalism. "Most Trusted News Brands in South Korea as of February 2024." Statista, Statista Inc., 17 Jun 2024, https://www.statista.com/statistics/981903/south-korea-trusted-news-brands/
Reuters Institute for the Study of Journalism, Most trusted news brands in South Korea as of February 2024 Statista, https://www.statista.com/statistics/981903/south-korea-trusted-news-brands/ (last visited October 04, 2024)
Most trusted news brands in South Korea as of February 2024 [Graph], Reuters Institute for the Study of Journalism, June 17, 2024. [Online]. Available: https://www.statista.com/statistics/981903/south-korea-trusted-news-brands/