The statistic shows the results of a survey on the factors that characterize a product as 'premium' in North America in 2018. In 2018, 58 percent of respondents polled considered high-quality materials or ingredients as a factor that characterizes a product as premium.
Consumer rating of factors that characterize a product as 'premium' in North America in 2018
Characteristic
Share of respondents
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Nielsen. (March 4, 2019). Consumer rating of factors that characterize a product as 'premium' in North America in 2018 [Graph]. In Statista. Retrieved September 14, 2024, from https://www.statista.com/statistics/983431/factors-that-characterize-premium-products-us/
Nielsen. "Consumer rating of factors that characterize a product as 'premium' in North America in 2018." Chart. March 4, 2019. Statista. Accessed September 14, 2024. https://www.statista.com/statistics/983431/factors-that-characterize-premium-products-us/
Nielsen. (2019). Consumer rating of factors that characterize a product as 'premium' in North America in 2018. Statista. Statista Inc.. Accessed: September 14, 2024. https://www.statista.com/statistics/983431/factors-that-characterize-premium-products-us/
Nielsen. "Consumer Rating of Factors That Characterize a Product as 'premium' in North America in 2018." Statista, Statista Inc., 4 Mar 2019, https://www.statista.com/statistics/983431/factors-that-characterize-premium-products-us/
Nielsen, Consumer rating of factors that characterize a product as 'premium' in North America in 2018 Statista, https://www.statista.com/statistics/983431/factors-that-characterize-premium-products-us/ (last visited September 14, 2024)
Consumer rating of factors that characterize a product as 'premium' in North America in 2018 [Graph], Nielsen, March 4, 2019. [Online]. Available: https://www.statista.com/statistics/983431/factors-that-characterize-premium-products-us/