E-commerce share of FMCG turnover in the Netherlands 2018, by category

Published by
Stephanie Chevalier,
Feb 16, 2023
The statistic displays the e-commerce share of FMCG turnover in the Netherlands in MAT Q3 2018, by category. In this period, pet food was among the FMCG products which were most frequently ordered online in the Netherlands. Close to 11 percent of pet food turnover was generated online in 2018, whereas just under three percent of the fresh meat, poultry and fish turnover was generated online in the Netherlands in the same year.

E-commerce share of FMCG turnover in the Netherlands in MAT Q3 2018, by category

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Release date

November 2018

Region

Netherlands

Survey time period

MAT Q3 2018

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